Senior Account Director

  • Full-time

Company Description

Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 9,600+ employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the US, EMEA, and APAC. In 2016, the agency joined the Dentsu Aegis Network. For more information, contact Merkle at 1-877-9-Merkle or visit www.merkleinc.com.

Job Description

The Sr. Account Director is responsible for designing, implementing, leading and growing client engagement models and for setting the charter for one of Merkle’s high potential accounts (depending on size, complexity and potential). Reports to Client Partner, and will serve as right hand person.  S/he will be the senior leader responsible for driving unique client value across the Merkle organization. This individual is accountable for overall account management activities and serves as a leader within a client team, overseeing account management direct reports as well as maintaining indirect responsibility for shared service work activity. This person is also skilled in having difficult client and employee conversations within the context of project execution and consistently demonstrates an advanced ability to rally a team to deliver high client satisfaction. S/he assists the team with executing daily deliverables to ensure programs are on time, on budget and on strategy. S/he has a solid understanding of the value objectives of our programs and aligns the team and the client activities to focus on achieving value.  S/he can provide leadership and client context to teams across the Merkle service offerings – including digital media, technology, loyalty and analytics.

  • Establish and maintain strong, strategic partnerships with the client by developing and presenting recommendations to apply strategy based on Merkle expertise and/or industry knowledge.
  • Ability to engage with client leaders from across the client organization – including marketing, IT, analytics, media, etc. 
  • Ensure the successful execution of deliverables. Willing to help run projects if the team is overloaded.
  • Provide verbal and written thought leadership on strategic planning initiatives.
  • Engage a cross-functional team to deliver high levels of service and output quality. Provide the strategic infrastructure to push the team to work/think differently.
  • Ask questions, anticipate issues, and provide proactive solutions relative to business strategy,  creative, digital media, technology, loyalty, analytics and analysis.
  • Run and own multiple lines of business that include team members with varying personalities/skill sets. Is comfortable teaching and guiding versus just delegating.
  • Navigate matrixed organization to lead teams across functional areas.
  • Resolve all issues with client and internally relative to all facets of client engagement.
  • Complete accountability for the revenue and profitability forecasting and goals.
  • Identify client gaps (before being flagged) and propose appropriate ideas/solutions.
  • Inspire the team to do their best work. Set the bar for the team as it pertains to work ethic, personal drive, work quality and relationship management.

Qualifications

  •  Bachelor's degree required
  •  Ability to lead team (internal and client)
  • Business acumen to develop and manage budgets/forecasts/pro forma
  • Ability to multi-task and work well in a fast changing environment
  • 10 - 15 years experience in client services/account management in an advertising agency, marketing company, or client side marketing department with a working knowledge of:
  • Online and offline creative development and production
  • Digital marketing
  • Multichannel/Integrated marketing
  • Campaign management - coordinating creative, production, data processing, etc.
  • Adobe suite of products
  • Relationship/Client management
  • Account planning and strategy
  • Understanding of marketing technology, digital media and data analytics for multi-channel results analysisNice to have:
  • Pharmaceutical marketing background; Grocery marketing background;  

Additional Information

Dentsu is a modern marketing solutions company. Our mission is to help clients navigate, progress and thrive in a world of change. Businesses rely on our integrated network of agencies and specialized practices to champion meaningful progress through creative, media, commerce, data and technology. Part of Dentsu Group, our global network comprises 66,000 diverse people in 143 countries, who are dedicated to teaming for growth and good. Some of our award-winning agencies include 360i, Carat, dentsumcgarrybowen, DEG, dentsuX, iProspect and Merkle. Follow us on Twitter @DentsuUSA and visit dentsu.com/us.

Employees from diverse or underrepresented backgrounds encouraged to apply.

For individuals assigned to and/or hired in Colorado, the anticipated salary range for this position is $159,290-$243,620 which is based on a wide range of factors that include relevant experience, knowledge, skills and other job-related qualifications. Pay ranges in locations other than Colorado may differ based on labor market wage rates in those locations. Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

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