Cardinal Path, part of Dentsu Aegis Network, is a leading digital analytics and digital marketing firm focused on delivering insight, understanding, and outcomes that create a competitive advantage for our clients. We engage at the strategic, business, and technical levels to generate tangible and quantifiable value for our partners. Cardinal Path’s mission is: To know. To Share. To be our Partners’ competitive advantage. And our company culture reflects the importance of our people's expertise, wellness, and happiness in everything we do.

The goal for this position is to facilitate the growth channel that will be integral to the success of the GMp AdTech side of the business. This role will be responsible for the sale of licenses, growth of ad tech services as well as process and product improvements that will generate an increase in revenue flowing through the GMP Adtech pillar of Cardinal Path. This position will require working through the internal departments for process facilitation to reduce friction in addition to other product teams to assemble the suite of services that will sell through the identified channels

1. Design and navigate the opportunity within the Dentsu network

2. Become the trusted point person for the google partnership as it relates to the GMP offering

3. Generate the relationships and trust to facilitate being asked to participate in RFPs from  the Google network

4. Translate needs back to the GMP dept for changes in structure or approach to maximise this relationship

5. Evangelize selling GMP licences through the Cardinal Path network 

6. Develop and facilitate processes for selling through the network including but not limited to contracting, invoicing, inter-agency contracts, resourcing. 

7. Work with GM to inform resource success planning for needs to service the opportunities 

8. Work with GM to Inform pricing strategy of the GMP pricing unit

9. Work with GM to Inform process improvements of the department to grow at scale

10. Work with SME’s to refine sales and delivery  process

11. Work with Client Services to ensure perfect handoff and continual stewardship of client goals. 

12. Develop Go to Market activities needed for a specific GMP agency offering. 

13. Assist with the development of the GMP group’s onboarding/offboarding training and processes

14. Facilitate the training for clients to maintain the MSO’s as contracted with Google. 

15. Support sales with RFP’s for the GMP AdTech dept.

We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact [email protected] or to begin a conversation about your individual accessibility needs throughout the hiring process.