360i is a fully integrated creative and media agency that helps brands capitalize on change. As a highly strategic creative and media partner with a deep understanding of how people discover brands and share stories, we don’t just react to changes in the marketplace – we predict and define them. We’re built for progressive marketers hungry for ideas that make human and business sense. By bringing together some of the smartest, most curious people with expertise in data, creativity, media, strategy, search, and social, we help our clients achieve their objectives and drive their business forward. And our hustle doesn’t go unnoticed. In 2019, we were selected for Ad Age’s A-List – our ninth consecutive year in the coveted issue. We’ve also been named Adweek’s Breakthrough Media Agency of the Year, one of Campaign’s Top 25 Most Influential Agencies, one of Fast Company’s Most Innovative Companies, and ranked amongst the best Performance Marketing Agencies by Forrester Research. That’s some range. We work with brands including 7-Eleven, Ben & Jerry’s, SkinnyPop, DSW, Kroger, and Mondelez. 360i is a dentsu company.

The Media Planner is the day-to-day focal point to the account. Media Planners are expected to have day-to-day responsibility for assigned accounts and are expected to have an understanding of the client’s overall business and marketing objectives. Media Planners steward the tactical communications planning process and provide mid-level strategic recommendations to the senior media team and/or client.

Communications Planning and Execution:

• Aids in the creation of client media communication plan objectives and strategies 
• Creates and maintains media plans, flowcharts, buying guidelines, testing plans & results analysis, budget summaries, media authorizations, and plan delivery
• Provide input into existing and emerging communications opportunities relevant to assigned brand/category
• Writes POVs as needed and evaluate new media types / outlets
• Support Communications Planning Supervisor in the collection and evaluation of syndicated consumer and media consumption information 
• Compiles reports of competitive market/media information for each brand/category
• On-time billing: work with account service and cross-functional teams to QA and ensure accuracy
• May oversee the work of Assistant Communication Planners, ensuring that all deliverables are error free before they are submitted to Supervisors/clients

Client & Internal Relationships:

• Manage day-to-day client interaction
• Handle expectations of clients and deliverables
• Assist Supervisor in advising clients on the best ways to integrate media into their advertising and marketing programs
• Assist Supervisor in growing business opportunities within current clients
• May be responsible for informing client/team of new opportunities or issues
• Participates and leads, if appropriate, face to face client and vendor meetings
• Builds positive relationships with internal and external teams and sets good example for assistant level

• Bachelor’s Degree
• 1+ years of communications/media planning experience
• Thorough understanding of the media process, media department and inter-department relationships
• Working knowledge of Insights tools such as MRI and Simmons and competitive tools like Nielsen Ad Intel and/or Kantar Strategy
• Experience with MediaTools and buying platforms such as MediaOcean, SpotToolkit
• Solid understanding of trafficking process and other media related tools (comScore, eMarketer, Forrester…)
• Thrives in a fast pace, constantly changing environment; can adapt plans due to changes in client objectives, priorities or budgets while minimizing impact on project momentum
• Strong analytical skills, ability to relate results to client business objectives

Employees from diverse or underrepresented backgrounds encouraged to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

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