Cardinal Path is a leading digital analytics and marketing firm focused on delivering insight, understanding and outcomes that create competitive advantage for our clients.  We engage at the strategic, business, and technical levels to generate tangible and quantifiable value for our partners.

Cardinal Path is seeking a full time, talented, passionate Content/SEO Specialist to join our SEO team. As a Staff Consultant, SEO at Cardinal Path you will be assisting Senior SEO consultants in delivering SEO strategies and recommendations to a world class clientele across multiple industries and verticals.

Who we are looking for:

A natural communicator with a history of positive client relationships built on trust and expertise. This is a fast-paced role requiring strong content marketing and SEO knowledge. We would expect you to have a high level of comfort with the ever-changing search landscape and be able to demonstrate how you easily absorb, adapt, and learn new concepts.

You’re curious, an excellent writer and storyteller who understands the role SEO plays in content marketing. As a bonus, you love data and extracting meaningful insights and recommendations. Sounds like you? Read through our job description and apply today!

• Assist and execute on SEO team tasks to fulfill client content audits and ongoing SEO tasks
• Perform deep, intent-based keyword research and analysis to develop quality keyword portfolio utilizing SEO and Content tools and resources
• Performing content gaps and analysis, competitive research, as well as search engine results page analysis
• Creating SEO friendly copy for client sites, taking ownership of Cardinal Path’s processes for on-page optimization
• Keep up to date with the latest search industry trends, technology, and changes; evaluate top industry tools

• Past (recent) experience in search engine optimization related roles
• Strong writing and editing skills, confident with best practices for content marketing and developing content strategies for the organic channel
• Experience in on-page optimization with a sound knowledge of on-page best practices
• Knowledge of keyword research tools, with a solid understanding of search intent
• Generalist SEO experience is a plus including experience with Technical, Local SEO, International SEO or E-commerce SEO
• Comfortable with a fast-evolving search landscape with a demonstrated ability to learn new concepts
• Excellent verbal communication skills with a keen attention to detail.
• Experience with analytics tools such as Google Analytics or Adobe Analytics.
• Knowledge or experience with reporting and visualization tools such as Data Studio or Tableau is an asset
• Well versed with Google Search Console as well as industry standard tools such as aHrefs, SEMRush, MajesticSEO
• Exposure to various CMS systems, and familiarity with HTML/CSS, programming languages in addition to past SEO experience are a definite asset

We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work.

We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact [email protected] or to begin a conversation about your individual accessibility needs throughout the hiring process.

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