Paid Social Analyst

  • 1 University Avenue, Toronto, ON, M5J 2P1, Toronto, Canada
  • Full-time

Job Description

The social media advertising team manages all social media advertising and strategic consulting services specifically relating to paid social media. The Paid Social Analyst provides a key support role and works closely with the Social Advertising Strategists to ensure campaign and client success. In an immensely fast-moving channel, the ideal candidate will be highly driven and entrepreneurially minded.

Responsibilities:

  • Create, implement, track, analyze, and optimize paid social advertising campaigns in Facebook Ads, Twitter Ads, and LinkedIn Ads
  • Conduct recurring weekly and monthly social media advertising analysis and campaign optimizations
  • Provide consistent and effective support to Social Advertising Strategists on day-to-day management of campaigns and new paid social opportunities
  • Measure and evaluate success of social media advertising campaigns to inform investment decisions
  • Deliver analysis and insights that help teams optimize social media advertising initiatives
  • Maintain and create marketing's KPI dashboards
  • Perform regular quality assurance/quality control checks on assigned client campaigns to ensure they are running as contracted

Qualifications

 

  • Experience with Facebook Ads, Twitter Ads, or LinkedIn Ads required
  • 1+ year of relevant work experience in paid social advertising 
  • Bachelor’s degree
  • Proficiency in Excel and PowerPoint is a must
  • Ability to handle multiple projects and prioritize responsibilities
  • Ability to work efficiently in a fast-paced environment
  • High level of accuracy and attention to detail
  • Keen problem-solving and troubleshooting abilities

Additional Information

We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact [email protected] or to begin a conversation about your individual accessibility needs throughout the hiring process.

 

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