Senior Associate, Paid Search
- Full-time
Company Description
A global award-winning digital performance marketing agency, iProspect draws upon an in-depth understanding of consumer behavior to help clients meet the fast-paced demands of the convergent world. In 2017, iProspect won over 200 awards, and was named a Leader in The Forrester Wave ™: Search Marketing Agencies, Q4 2017. Top clients include Hilton, GM, Microsoft, Bank of America and P&G.
Diversity is embedded in who we are and all that we do: our mindset, our solutions, and in our teams to empower an inclusive, equitable environment. We put our people at the center, creating space for growth, understanding and learning so they can thrive. Our differences make us richer and enable stronger relationships with each other and foster greater impact for our clients. We engage with our communities to drive positive social impact by fostering equity and working to create a digital society that works for all. iProspect is an agency of dentsu.
Job Description
iProspect is looking to add a Sr. Associate, Paid Search to its team, supporting one of its largest clients, one of the world's most recognizable tech companies. Reporting to the Paid Search Lead, this client-facing role is a balance of analytical and executional, where you will be a mentor to junior teammates and help manage projects and daily activities.
You Will:
Monitor and optimize campaigns to performance goals
Provide insights on campaign and industry trends, and present these insights to the client
Create and interpret performance reports to provide actionable insights
Ensure campaigns use best PPC practice guidelines
Help execute PPC campaigns; account setup, uploading keywords, ad creatives and ad extensions, strategy and tactical development, and organization
Produce raw data to create performance reports
Attend and contribute to weekly calls and meetings
Build strong relationships across PPC and Client Services teams
Qualifications
You Have:
1+ years of paid search experience (where paid search was the predominant part of your responsibilities)
Bachelor's degree
Comfort managing client communication
An understanding of paid media beyond search (social, display, etc.)
Google Certification (Fundamentals), Analytics and Adwords Certification a plus
Additional Information
Our Benefits:
Comprehensive healthcare plans
Flexible Time Off (unlimited PTO)
Paid maternity and Paternity leave
401k w/ company match
Please note that while this role is located in NYC, all of our employees are currently working 100% remotely as a result of the ongoing COVID-19 pandemic, and will continue to do so until we are safely able to return to the office
Additional Information
Dentsu is a modern marketing solutions company. Our mission is to help clients navigate, progress and thrive in a world of change. Businesses rely on our integrated network of agencies and specialized practices to champion meaningful progress through creative, media, commerce, data and technology. Part of Dentsu Group, our global network comprises 66,000 diverse people in 143 countries, who are dedicated to teaming for growth and good. Some of our award-winning agencies include 360i, Carat, dentsumcgarrybowen, DEG, dentsuX, iProspect and Merkle. Follow us on Twitter @DentsuUSA and visit dentsu.com/us.
Employees from diverse or underrepresented backgrounds encouraged to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.
#LI-JB1