Content Marketing Associate

  • Full-time

Company Description

Yoyo is the world’s fastest growing mobile wallet. We have developed a unique platform that powers seamless payment and loyalty experiences for developers, retailers and financial institutions across the world.

We are a fun FinTech “start-up” that believes in empowering skilled and passionate individuals to be their best selves.

Job Description

We are looking for a dynamic and creative Marketing Associate with 2 to 4 years’ marketing-related experience to work with the Head of Marketing. A B2B/ tech marketing background is preferable, however, not essential. This is a generalist Marketing role where you will gain exposure to strategic initiatives and hands-on programme management experience. You will have day-to-day responsibility for planning, managing and implementing marketing programmes.


  • Content creation – work with Head of Marketing to develop content plan and content for Yoyo’s corporate website such as whitepapers, blog posts, thought-leadership pieces and product feature announcements 
  • Communications – quarterly external newsletters and monthly internal newsletters– work with Head of Marketing to develop content plan, design and manage drafting and collation of content from within the business
  • Case study library – own the case study development pipeline, creation process and library
  • Collateral development – work with Head of Marketing and designers to write and produce/ source marketing collateral to support the business and the launch of its new products
  • Traffic management - schedule and manage Graphic Designer’s time and incoming projects
  • Coordination and follow-up of marketing activities and programmes
  • Ad hoc assistance to Head of Marketing



  • Marketing experience
  • Content writing or editorial experience
  • Experience in a Tech/ Mobile/ environment (advantageous)


  • Proficient in managing business correspondence
  • Excellent command of the English language with exceptional writing skills
  • Ability to organise personal work priorities
  • Ability to work independently and as part of a team
  • Excellent organisational skills
  • Exceptional attention to detail with proven interpersonal skills
  • Strong ability to use standard business software and applications
  • Demonstrated ability to remain self-motivated at all times
  • Able to manage pressure and deadlines timeously and effectively
  • Process driven
  • Project management and coordination


  • Marketing degree / Equivalent marketing-related qualification
  • Writing degree

Additional Information

Company Values:

  • Be passionate: Spiral up, be positive, bring momentum, and energy to those around you
  • Be an owner: Be accountable and take responsibility. Find solutions, learn from your mistakes and own tasks to completion
  • Be world class at speed: Delivering world leading solutions at speed
  • Be curious and creative: Constantly innovating, exploring, learning, stretching yourself, pushing the boundaries and thinking out of the box
  • Be a team player: Leave ego at the door, be teachable, engaged, inclusive, and transparent. Bring the best of yourself and the best out of others, rallying behind a larger team mission