Marketing Manager
- Full-time
- Role type: People Leader
- Department: Marketing
- Division: Fitness & Wellbeing
Company Description
Xplor is looking for an experienced Marketing Manager to support the growth of our Boutique Fitness Software solution; Xplor Mariana Tek.
As a leader in Xplor’s regional marketing team you’ll work closely with cross-functional teams to understand the needs of our market and how our product serves them, and formulate holistic marketing strategies to accelerate the growth of Xplor Mariana Tek.
This role is the glue between our marketing team and cross-functional teams. The ideal candidate is a master orchestrator and sophisticated marketer, with a rigorous focus on the needs of our customer, analytics, and business impact.
Your experience should include a history of proven results managing a SaaS marketing team and overseeing integrated marketing strategies. Additionally, the person in this role should be customer obsessed, with deep curiosity about the audience and their journey - surprising and delighting their audiences based on their needs and opportunities every step of the way.
Job Description
Key responsibilities:
Drive the development of the end-to-end marketing strategies to achieve marketing KPIs with a focus on demand generation and sales enablement
Be the central point between product marketing and campaign manager that leads marketing efforts across a suite of channels and tactics (ex. Web, Email/Marketing Automation, Paid Digital, Social, Events, ABM, Referrals/Affiliates, etc.)
Align with cross-functional stakeholders to work towards mutually-beneficial outcomes
Develop event and account-based programs that effectively drive brand awareness, demand-generation, and actively nurture leads through the funnel
Take a disciplined approach to regular measurement, and report on outcomes to relevant audiences, including Senior Leadership
Make data-driven recommendations and drive cross-functional improvements and regularly improve marketing efficacy
Build tight relationships with the sales organization, ensuring campaign enablement, creation of sales tools, and regular tracking of campaign engagement
Create scalable, repeatable marketing playbooks across various marketing channels
Qualifications
6+ years of experience developing and executing strategic B2B demand generation programs that drive bottom-line business impact
2+ years in a leadership role with demonstrated success in performance management
Deep understanding of marketing funnel tactics and metrics by stage, and a proven history of improving funnel conversion
Demonstrated experience working in, with, and across key marketing functions to ensure holistic campaign assembly - Performance marketing, PR, Product Marketing, Brand Marketing etc.
Expert understanding of partnering with sales to create, refine, and measure campaign success
Hands-on experience with marketing metrics and analytics tools (ex. Excel, Pardot, Salesforce)
Journalistic writing skills, with the ability to communicate complex ideas in simple terms
Ability to navigate cultures and all levels of stakeholders across multiple functions and geographies to establish buy-in for go-to-market priorities
High energy, charismatic, innovative, and creative - with the execution skills to make it all count
Ability to operate in a fast-moving, fast-growing, ever-changing environment
If you’re passionate about tech, fitness and working with talented and ambitious people, then we’d love to hear from you.
Additional Information
What does it mean to work for Xplor?
Our four core values - Make life simple, Build for people, Move with purpose, and Create lasting communities - are key to who we are and guide us, from how we hire to how we recognize our team members.
Some of the perks of working with us:
Unparalleled opportunities to learn and accelerated career development
A collaborative, team environment with people who truly love what they do
Unlimited access to Udemy for Business, 10% of your time devoted to growing you and your career, and further support to help you grow
Access to mental health support
Fully flexible work arrangements
More about us:
We’ve recently expanded our reach by merging the two software and payments powerhouses TSG and Clearent. The resulting company is Xplor Technologies - serving over 82,000 businesses that processed over $27 billion in payments, operating across 158 countries in 2020.
Xplor is headquartered in the United States in Atlanta, GA, with operations across North America, Australasia, Europe, and the United Kingdom. We now have over 2,000 Xplorers, working across five “everyday life” verticals: Education, Health and Fitness, Boutique Wellness, Field Services and Personal Services.
To learn more about us and our products, please visit https://www.xplortechnologies.com.
*The average base salary pay range for this position is $75,000 to $110,000
*May be considered for a discretionary bonus
More about us
Xplor Technologies is a global platform integrating SaaS solutions, embedded payments, and Commerce Accelerating Technologies to help businesses succeed. Xplor provides enterprise-grade SaaS solutions for businesses in “everyday life” verticals: Childcare & Education; Fitness & Wellbeing, Field Services and Personal Services – and a global cloud-based payment processing platform.
Xplor Technologies serves over 78,000 customers that processed over $36 billion in payments, operating across 20 markets in 2022.
Good to know
To be considered for employment in the United States, you must be legally authorized to work in the US. Xplor does not sponsor visas, either at the time of hire or at any later time.
To learn more about us and our products, please visit www.xplortechnologies.com/us/careers.
We also invite you to check out our Candidate FAQs for more information about our recruitment process www.xplortechnologies.com/us/recruitment-faqs.
Xplor is proud to be an Equal Employment Opportunity employer. We're dedicated to attracting, retaining and developing our people regardless of gender identity, ethnicity, sexual orientation, disability, veteran status and age. Applications are encouraged from all sectors of the community.
All Information will be kept confidential according to EEO guidelines.
Xplor is committed to the full inclusion of all qualified individuals. In keeping with our commitment, Xplor will take the steps to assure that people with disabilities are provided reasonable accommodations. Accordingly, if reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the position, and/or to receive all other benefits and privileges of employment, please contact us via [email protected]
We’re committed to replying to each application and look forward to getting in touch with you soon.