Xapien is a B2B SaaS company whose AI-powered automated research platform is redefining background research and gaining critical success in diverse markets.

Every business in the world, in every sector, needs to know who they are engaging with and Xapien helps them answer that question – quickly and accurately.

We use deep Natural Language Processing, AI and huge scale cloud infrastructure to automate human research.

We provide users of our platform with fast, cost-effective and deep insight in minutes, saving them weeks and helping them to secure against diverse risks to their business.

We deliver daily insight to major financial institutions, industry regulators, charities and commercial organisations – and the potential market for the solution is enormous

• Demand & Lead Generation: Plan, optimise, and report on digital Demand & Lead Generation campaigns to support acquisition efforts.
• Paid Media: Develop, execute, and oversee innovative paid media strategies to achieve goal targets. Report on growth metrics and make data-driven recommendations
• Campaign Management: day to day management & optimisation of paid campaigns across Google & LinkedIN. Ensure campaign optimal performance against quarterly MQL & SQL targets, and explore new in-channel opportunities to increase demand & reduce acquisition cost.
• Collaboration:
  • Share insights & recommendations with our Content Manager to ensure consistency across all marketing channels and develop channel and audience-specific organic & paid content and assets that support full-funnel campaigns.
  • Collaborate with the wider GTM team to share insights, discuss campaign performance and brainstorm new testing ideas.
• Report to leadership on spend tracking, new customer acquisition costs, and ROI, against targets.

Essential Skills

SaaS Marketing · B2B Marketing Strategy · Demand & Lead Generation · Conversion Optimization · LinkedIn Advertising · Google Search & Display Advertising  - B2B Website Strategy  · HubSpot · Data Analysis · Search Engine Optimization (SEO) ·

• Bachelor’s Degree or equivalent experience
• 5+ years Digital / Growth Marketing experience
• Self-starter and comfortable working in a fast-paced environment 
• Excellent written and oral communication skills

More about us:

Everyone at Xapien is working together to build something transformational. It’s hard, challenging and exciting work for which we all share in the rewards that come from success.

For this role we anticipate offering a salary around £60k + bonus + options, with the exact figure depending on the candidate. We also provide a generous and rewarding working environment, including:

• You will own a meaningful part of the business through our employee shares & equity programme
• Private health insurance to keep you in tip-top condition
• Life Insurance - let’s hope nobody ever needs this!
• Unlimited holidays - yes, it’s really uncapped
• A £1k professional development fund per year
• We equip each new team member a high-spec MacBook when they start

Perks

• All the tools and software you need to be effective and make your working life easier
• Regular team lunches and drinks
• Fun and inclusive monthly social events, from go-karting to mini golf to karaoke to virtual pub quiz
• 2 days paid volunteering per year
• X day - one whole company day off every February so we can all switch off Slack and reset 
• We want you to be your best self - we will be standing beside you on mental and physical wellbeing

We operate a hybrid working model where our team spends 2-3 days a week working from our dedicated office base in WeWork Moorgate. Other days can be spent working from home or in the office - it's up to you!

As this position requires some on-site presence in our London office, applicants must be eligible to live & work in the UK. We are not in a position to provide visa sponsorship.

Find out more at www.xapien.com