We are Wix's Writers Guild. Within the guild, the UX Writers group is dedicated to producing clear, consistent, and professional content that is honest and easy to understand. Our mission is to support Wix user success through our writing, craft stories about our products, inspire confidence, and create delightful user experiences every step of the way. Guided by the Wix tone and voice, we craft compelling copy to convey the right message and help our users succeed.

As a Content Designer, Language & Systems, you'll join a core team within the Writers Guild, building the tooling, documentation, standards, and evaluation workflows that make it possible to generate and update UX content at scale, reliably and consistently, in line with our guidelines. This is a central role that shapes the content across our product that reaches users every day, and it calls for a systems thinker — someone who can see content problems clearly and build solutions that scale, working as a true team player across disciplines. You'll be central to defining how content governance works across both human and agentic workflows, while also educating writers and non-writers on these systems and best practices. You'll mentor UX writers and collaborate closely with infra teams, designers, product managers, and developers throughout the product lifecycle.

In your day-to-day, you will:

• Define new strategies for improving the quality of generated UX content across Wix  

• Build and evolve content governance processes  

• Identify gaps and create scalable systems to address them  

• Mentor UX writers and Wix creators, fostering a culture of craft  

• Champion the adoption of AI tools by running workshops, sharing updates, identifying opportunities for adoption, and participating in guild content reviews  

• Collaborate with product localization, customer care, and marketing teams when tools can impact their day-to-day  

***

At Wix, we believe our best work happens together. Our work model is fully in person, with 5 days a week from our office. Flexibility remains a core value at Wix and special requests are handled thoughtfully at the team level.

• 3+ years of experience as a UX writer or Content Designer  

• Proven leadership or managerial experience in the field of UX writing, content design, or content strategy  

• Genuine enthusiasm for AI tools and integrating them into practice  

• You have built systems other teams depend on: experience creating programmatic style guides, evaluation frameworks, reusable UI patterns, or rule-based terminology systems that became the authoritative source of truth for an entire organization  

• Understanding of localization process and workflows: Experience building core frameworks that naturally scale across languages, regions, and assistive technology contexts  

• Exceptional communication skills in native level English — written and verbal  

• Experience in large organizations with an understanding of how to scale – an advantage  

• Hebrew proficiency – an advantage  

Wix makes it possible for anyone to succeed online. Since 2006, we’ve grown to around 4,400 employees in 22 countries, launched over 40 products, and serve over 299 million users and their visitors worldwide. At Wix, we push you to innovate and evolve in non-traditional ways. We operate in collaborative, high-performing teams, building cutting-edge products and leveraging AI to redefine how our users create, manage and grow their dreams online.  

Although we’re already industry leaders in web creation and business, our work is nowhere near done. Our goal is to become the main engine of the Internet so we can create a more open web for all.  

We're proud to be an equal opportunity employer. Wix was built around the idea that everyone has the right to be successful, online. This same vision defines us as an employer: creating a work environment where everyone is welcome, and anyone has the right to succeed.