Marketing Manager/Director
- Full-time
Company Description
Founded in 1983, Wilkin & Guttenplan, P.C. is a leading accounting and consulting firm based in East Brunswick, New Jersey. We serve closely-held/middle market businesses and their owners, high-net worth individuals, medical/healthcare practices and a multitude of real estate entities, as well as niche markets such as sports and entertainment. Our areas of expertise include auditing, compilations, reviews, financial statement preparation, international commerce, litigation support and tax/trust & estate solutions.
We offer a unique culture that emphasizes and values work/life balance
Our collaborative work environment is strongly committed to your professional growth
We are consistently named a Best Place to Work in New Jersey
NJBiz has ranked us as one of the Top 25 Accounting Firms in New Jersey
Accounting Today named us one of the Best Accounting Firms to work for
We were voted as the best place to Work for Millennials in the United States
Job Description
Assist and guide marketing strategy – overall, and in practice niches
Oversee effective web and social media presence
Write web updates and other news updates for publication on the Firm’s website, Intranet, Newsletter and Social Media sites
Organize and oversee effective PR and branding activities
Manage the proposal process to ensure quality, consistency and proper coordination by supporting partners and marketing/administrative personnel through writing, editing, collecting relevant data/industry research and proofreading proposals
Manage and attend sponsored industry events including defining event strategy and coordination of all event tactics including booth, personnel, promotion, speaking opportunities and appointments, client/target research
Effectively manage work of marketing coordinator and admin support for marketing
Guide and create ad theme content and written materials
Drive accountability of marketing efforts and lead tracking/generation
Be active outside of office for connecting with people, firms and trade organizations
Define, identify and help pursue targets
Stay up-to-date on current industry trends
Promote internal culture and publicity for being an employer of choice
Qualifications
Bachelor’s degree in marketing, communications, public relations or related area
minimum 5 years of marketing experience in a professional services organization (accounting or law firm experience preferred)
excellent project management, strategic thinking, interpersonal, organizational, verbal, written and creative skills
executive presence, initiative, resourcefulness and are task-oriented
extensive knowledge of Microsoft Office and Adobe Creative Suite; familiarity with Constant Contact and Hub Spot (a plus)
Additional Information
All your information will be kept confidential according to EEO guidelines. Wilkin & Guttenplan P.C. is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, gender, national origin, disability, sexual orientation or protected veteran status, or any other characteristic protected by federal, state or local law.