Social Media Executive
- Full-time
Company Description
Wild Fusion Group:
Wild Fusion as a group has been in existence for over 12 years. It comprises of 4 service businesses and 2 product companies:
Wild Fusion Nigeria: A full fledged digital marketing and advertising company https://www.wildfusions.com/
ROI Digital: A full fledged digital marketing and advertising company as well https://roidigital.com.ng/
Wild Fusion Digital Centre: Nigeria's first and most premium digital marketing training centre: https://www.wdc.ng/
Wild Fusion Ghana: A team of digital marketing experts based in Ghana
LoanSpot: A Micro Finance Bank aggregator that specializes in bringing together lenders and borrowers to consummate transactions: https://loanspot.africa/
SupplySmart: A fintech loan company that specialises in unlocking credit to stakeholders in the FMCG space https://www.supplysmart.co/
Job Description
About the role
The Social Media Executive is responsible for overseeing the company's presence on a multitude of public platforms.
The role involves creating gripping content, analyzing public feedback, and reporting on the effects of each key undertaking. It also involves keeping track of all access codes & striking a delicate balance between publishing frequent outputs and maintaining client’s interest.
Primary Responsibilities
● Create written pieces that are sharp, memorable, and effective at prompting readers to take action.
● Collaborate with Videographers and Multimedia Designers to ensure that posts are engaging.
● Optimize content for publication across various social media sites.
● Schedule copy for release at optimal times.
● Monitor users engagement with and feedback on every post.
● Analyze and report on the effects of publications.
● Maintain a secure database of all login credentials.
● Remain abreast of changes to all pertinent social media applications.
● Explore the potential value of social media sites that are not yet in our repertoire.
Qualifications
● A bachelor's degree in marketing, communication studies, journalism, creative writing, or similar.
● 4- 5 years proven experience as a social media executive
Desired Skills
● Expert knowledge of all leading social media sites, including their algorithms.
● Firm grasp of Hootsuite and its integrations.
● In-depth understanding of the processes surrounding the creation and distribution of paid advertisements.
● Ability to create authoritative and persuasive texts.
● Flexible and engaging writing style.
● Knowledge of pertinent engagement metrics.
● Appreciation for novel insights and ideas.
● Willingness to work occasional overtime to accommodate various time zones.