At Western Digital, our vision is to power global innovation and push the boundaries of technology to make what you thought was once impossible, possible.

At our core, Western Digital is a company of problem solvers. People achieve extraordinary things given the right technology. For decades, we’ve been doing just that. Our technology helped people put a man on the moon.

We are a key partner to some of the largest and highest growth organizations in the world. From energizing the most competitive gaming platforms, to enabling systems to make cities safer and cars smarter and more connected, to powering the data centers behind many of the world’s biggest companies and public cloud, Western Digital is fueling a brighter, smarter future.

Binge-watch any shows, use social media or shop online lately? You’ll find Western Digital supporting the storage infrastructure behind many of these platforms. And, that flash memory card that captures and preserves your most precious moments? That’s us, too.

We offer an expansive portfolio of technologies, storage devices and platforms for business and consumers alike. Our data-centric solutions are comprised of the Western Digital®, G-Technology™, SanDisk® and WD® brands.

Today’s exceptional challenges require your unique skills. It’s You & Western Digital. Together, we’re the next BIG thing in data.

The Blog Content Manager & Writer at Western Digital’s Flash Division will be responsible for managing and producing engaging blog content that aligns with our brand and marketing objectives. The successful candidate will contribute to building a strong online presence and connecting with a diverse consumer audience through compelling written content. This is an exciting opportunity for a creative mind to get in at the ground level and contribute to the establishment of our in-house content creation and creative studio within a global organization.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

• Develop and execute a comprehensive blog content strategy aligned with marketing goals, ensuring consistent brand messaging.
• Write high-quality, engaging, and SEO-friendly blog posts covering diverse topics related to consumer electronics, technology trends, and the company's product offerings.
• Manage the end-to-end process of blog content creation, from ideation and research to editing and publication.
• Work closely with the marketing team to align blog content with overall marketing strategies and promotional campaigns.
• Monitor and analyze the performance of blog content using analytics tools, making data-driven decisions to optimize content strategy.
• Implement SEO best practices to enhance blog post visibility and search engine rankings.
• Develop and maintain a content calendar, ensuring timely and consistent publication of blog posts.

REQUIRED:

• Bachelor's degree in marketing, Communications, Journalism, or a related field.
• 5+ years of proven experience as a Blog Content Manager & Writer, preferably in the consumer electronics or technology industry, with a strong portfolio of successful blog posts.

SKILLS:

• Exceptional writing and editing skills, with the ability to create engaging and shareable content for diverse audiences.
• Understanding of SEO best practices and the ability to optimize blog content for search engines.
• Strong creative thinking abilities to develop unique and compelling blog content that stands out in a competitive market.
• Excellent collaboration and communication skills to work effectively with cross-functional teams, including marketing, design, and product development.
• Proficiency in using analytics tools to monitor and analyze the performance of blog content.
• Strong organizational skills to manage multiple blog content projects simultaneously and meet deadlines.

Western Digital is committed to providing equal opportunities to all applicants and employees and will not discriminate based on their race, color, ancestry, religion (including religious dress and grooming standards), sex (including pregnancy, childbirth or related medical conditions, breastfeeding or related medical conditions), gender (including a person’s gender identity, gender expression, and gender-related appearance and behavior, whether or not stereotypically associated with the person’s assigned sex at birth), age, national origin, sexual orientation, medical condition, marital status (including domestic partnership status), physical disability, mental disability, medical condition, genetic information, protected medical and family care leave, Civil Air Patrol status, military and veteran status, or other legally protected characteristics. We also prohibit harassment of any individual on any of the characteristics listed above. Our non-discrimination policy applies to all aspects of employment. We comply with the laws and regulations set forth in the Equal Employment Opportunity is the Law poster.

Western Digital thrives on the power and potential of diversity. As a global company, we believe the most effective way to embrace the diversity of our customers and communities is to mirror it from within. We believe the fusion of various perspectives results in the best outcomes for our employees, our company, our customers, and the world around us. We are committed to an inclusive environment where every individual can thrive through a sense of belonging, respect and contribution.

Western Digital is committed to offering opportunities to applicants with disabilities and ensuring all candidates can successfully navigate our careers website and our hiring process. Please contact us at [email protected] to advise us of your accommodation request. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

Based on our experience, we anticipate this job will close on or before 04/16/2024. If we have not closed our search by this date, we will update this posting with a new anticipated close date.

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