At Western Digital, our vision is to power global innovation and push the boundaries of technology to make what you thought was once impossible, possible.

At our core, Western Digital is a company of problem solvers. People achieve extraordinary things given the right technology. For decades, we’ve been doing just that. Our technology helped people put a man on the moon.

We are a key partner to some of the largest and highest growth organizations in the world. From energizing the most competitive gaming platforms, to enabling systems to make cities safer and cars smarter and more connected, to powering the data centers behind many of the world’s biggest companies and public cloud, Western Digital is fueling a brighter, smarter future.

Binge-watch any shows, use social media or shop online lately? You’ll find Western Digital supporting the storage infrastructure behind many of these platforms. And, that flash memory card that captures and preserves your most precious moments? That’s us, too.

We offer an expansive portfolio of technologies, storage devices and platforms for business and consumers alike. Our data-centric solutions are comprised of the Western Digital®, G-Technology™, SanDisk® and WD® brands.

Today’s exceptional challenges require your unique skills. It’s You & Western Digital. Together, we’re the next BIG thing in data.

Western Digital is seeking an experienced Segment Marketing Manager to accelerate and expand global marketing and business development efforts for storage solutions in the Connected Home space. In this position, the individual will help define the segment strategy through an in-depth understanding of the Connected Home and drive activities to successfully execute the plan. This involves coordinating and engaging with various cross-functional teams, from working with sales, to business planning, engineering, and program management, while interfacing to executive management. 

You must possess a significant and thorough understanding of the ecosystem of the Connected Home, including service providers and operators, Set Top Box (STB) makers as well as Smart TV makers, and the ecosystem that surrounds these devices, including content, operating systems, software and application development as well as the technical drivers that enable various business models. In essence, you will become a segment expert, developing an in-depth understanding of the business surrounding the ecosystem of the “Connected Home” and able to assess strategic engagements that maximize differentiation and define a potent strategy that you can successfully execute on.

In the process, you will:
- Highlight and define strategic development activity roadmaps and milestones
- Perform competitive analysis
- Interface with customers and negotiate between market needs and engineering capabilities
- Work with product management to define product roadmaps
- Balance and align internal resources and capabilities to external requests
- Develop product solution positioning & messaging to create differentiation
- Gather critical data for executive reviews
- Communicate the value proposition of our product solutions to sales and develop the sales tools that support the selling process
- Plan the launch of new products and releases and manage the cross-functional implementation of the plan
- Guide and work with marketing communications to develop content for customer-facing material (such as data sheets, white papers, presentations, etc.) & interact with editors and press agents
- Work with business planning to maintain revenue and profit target assurance

Western Digital thrives on the power and potential of diversity. As a global company, we believe the most effective way to embrace the diversity of our customers and communities is to mirror it from within. We believe the fusion of various perspectives results in the best outcomes for our employees, our company, our customers, and the world around us. We are committed to an inclusive environment where every individual can thrive through a sense of belonging, respect and contribution.

Western Digital is committed to offering opportunities to applicants with disabilities and ensuring all candidates can successfully navigate our careers website and our hiring process. Please contact us at [email protected] to advise us of your accommodation request. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.