Director, Digital Media Planning

  • Toronto, ON, Canada
  • Full-time

Company Description

Are you creative-driven? Are you curious and ready to tackle big business problems?

If so, maybe we should talk!

Cossette is a dynamic Canadian marketing communications agency. We have been around for more than 40 years. We have offices in all regions of the country and although we are considered part of the Canadian agency establishment, we’re anything but stuffy. In fact, we are the exact opposite. Cossette has a reputation for being innovative and entrepreneurial. We pride ourselves in our agility, creativity, our currency and a certain kind of edginess. We play hard and we work hard. Perhaps that’s why we previously were named one of the best 50 employers in the country and are currently Strategy’s Agency of the Year, for two consecutive years!

But you don’t need to take our word for it. Come and learn for yourself.

Job Description

Cossette Media is currently looking for a Director, Digital Media Planning.

Are you super organized, with a high attention to detail and a passion for all things digital? You thrive in an environment that includes optimizing numbers, reporting and garnering insights from campaigns. Not only will you have a solid agency track record but you are also awesome in many ways. Tell us how you will fit in. 

 Responsibilities:

  • Strategic leadership of our digital capability

  • Lead and influence our Digital Planning teams and manage the cross-function operational delivery of performance digital solutions

  • Lead the discovery of innovative new digital media offerings and platforms and ensure that the offering is communicated and circulated across all digital and client teams

  • Support the selling and deployment of performance digital solutions and products across our existing clients

  • Support new business and marketing through thought leadership, PR and pitching

  • Build and maintain relationships with vendors, agency partners and clients

  • Lead digital strategy for digital advertising campaigns across all clients.

  • Research and apply emerging opportunities in the evolving digital media landscape

  • Support team in monitoring, analyzing and reporting on campaign results making strategic optimization recommendations where necessary

  • Provide support and work closely with digital team members

Qualifications

  • 9+ years digital media planning & buying experience and executing result-focused digital advertising

  • This is a perfect match for someone who is truly passionate about the digital landscape and is always on top of new digital trends & technologies

  • Comfortable presenting new ideas and pushing the status quo

  • Prior experience within a media agency setting (considered an asset but not required)

  • Large enterprise industry background (preferred)

  • 8+ years of Digital experience, with some experience managing and leading a business unit

  • University degree required

  • Strong client facing, presentation and relationship building abilities as you will act a business partner with our clients when it comes to anything digital

  • Ability to work in a high volume, multifaceted and highly entrepreneurial environment Knowledge of industry tools such as comScore, ad serving solutions, social media platforms

  • Proficiency with Microsoft Excel & PowerPoint

  • Insatiable desire to continually learn and stay on top of industry news & trends

  • Reporting and analytical skills with ability to distill digital media performance data into meaningful and actionable insight

  • Strong communication skills, and ability to work in a team environment  

  • Personable, confident and capable of managing client relationships 

If you love creating great advertising and can roll with the punches in this super fast paced environment, we’d love to hear from you!

Additional Information

When you join Cossette Media you are entering the top rank of the Canadian advertising industry.

  • We offer the opportunity to work with leading industry clients and a bright new office space that inspires creativity.
  • Competitive compensation and benefit packages and the opportunity to advance your career quickly
  • We are looking for people who think outside the box. After all that’s what advertising is all about.

In order to foster this we offer:

  • A flat corporate structure. You will have the opportunity to work alongside senior level executives throughout the entire organization.
  • A flexible work sched
  • Attention to detail required and comfortable dealing with data on a regular basis
  • Post secondary degr
  • ule and a business casual environment.
  • Our entrepreneurial culture encourages creative input from every discipline and all levels of the company!

Oh, and did we mention that we throw amazing parties?

SO WHAT ARE YOU WAITING FOR?

Please apply for career opportunities via our career page in order to stay up to date with our most accurate and available openings. Applications submitted outside our career page will not be reviewed.

We thank all applicants. However, only those selected for an interview will be contacted. Cossette Media is an equal opportunity employer. It prohibits discrimination based on age, color, disability, national origin, race, religion, sex, sexual orientation, and any other legally protected class in accordance with applicable federal, provincial and local laws. Cossette Media is committed to creating and maintaining an inclusive and accessible workplace. If you are contacted for an interview and require accommodation during the interviewing process, please let us know.