Visa is a world leader in digital payments, facilitating more than 215 billion payments transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive.

When you join Visa, you join a culture of purpose and belonging – where your growth is priority, your identity is embraced, and the work you do matters. We believe that economies that include everyone everywhere, uplift everyone everywhere. Your work will have a direct impact on billions of people around the world – helping unlock financial access to enable the future of money movement.

Join Visa: A Network Working for Everyone

As a Product Marketing Manager you will be responsible for increasing awareness and engagement with the decision makers within the finance industry in your market, helping this audience to understand the benefits of open banking and how Tink as part of Visa can help them achieve their business goals.

You’re someone with a strong track record in B2B marketing who will be responsible for accelerating awareness and adoption of open banking solutions among our biggest and most strategically important prospects and customers. We’re looking for someone with a strong ability to understand the financial industry and how Marketing will contribute to our commercial success and long-term commercial goals. You will work closely with both the central marketing team and local sales leadership to realize our commercial goals.

What you’ll be responsible for

• Ensure the value of Tink’s product offering is communicated in a clear, consistent and compelling way. Craft strong value propositions and messaging for your product area and market. You are the storyteller for your products and responsible for aligning them with the overarching content themes in your market.
• Build a deep understanding of our customers, market trends, competitive landscape and relevant events and channels in order to build and execute successful got to market approach and marketing campaigns that expand awareness of our offering and drive leads in close collaboration with the central marketing teams and the sales team.
• Responsible for increasing awareness and engagement with the decision makers within the market by driving relevant marketing activities to support commercial success. 
• Create materials and content that resonates with the target audience and aligns with the buying process to help move prospects & customers through the sales cycle by partnering with the central Marketing team, Product and Commercial teams.
• Work closely with sales leaders in your market, and the central Demand Gen team to coordinate bespoke ABM activities towards the highest priority enterprise and strategic prospects, as well as following up on performance.

What you likely have that we need

Basic Qualifications

• 4+ years of relevant work experience with a Bachelor’s Degree or at least 3 years of work experience with an Advanced degree
• Experience in Product Marketing, (or similar B2B Marketing roles), for an Enterprise-focused tech company
• Experience from the fintech, retail banking, consumer lending or payments industries
• A natural storyteller and simplifier of complex concepts with ability to see the bigger picture and deep-dive when needed
• A strong collaborator and communicator with both externals and internal commercial and product teams

Preferred Qualifications

• Direct experience of working with senior Product and Commercial leadership
• Coming from a fast-paced, high-growth organization, working with innovative and disruptive products
• Passion for, and interest in tech companies and preferably also the finance industry

Basic 

• 4+ years of relevant work experience with a Bachelor’s Degree or at least 3 years of work experience with an Advanced degree
• Experience in Product Marketing, (or similar B2B Marketing roles), for an Enterprise-focused tech company
• Experience from the fintech, retail banking, consumer lending or payments industries
• A natural storyteller and simplifier of complex concepts with ability to see the bigger picture and deep-dive when needed
• A strong collaborator and communicator with both externals and internal commercial and product teams

Preferred Qualifications

• You have 5 or more years of applicabl work experience with a Bachelor's Degree or 4 or more years wtih an Advanced Degree. 
• You have direct experience of working with senior Product and Commercial leadership
• Coming from a fast-paced, high-growth organization, working with innovative and disruptive products
• Passion for, and interest in tech companies and preferably also the finance industry

Work Hours:  This position will be based in the Tink New York offices and this person should anticipate to be working in  hybrid environment three days a week (60% of time in office)   This will not be a remote position.

Travel Requirements: This position requires travel 5-10% of the time.

Mental/Physical Requirements: This position will be performed in an office setting.  The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.

Visa is an EEO Employer.  Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status.  Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

Visa will consider for employment qualified applicants with criminal histories in a manner consistent with applicable local law, including the requirements of Article 49 of the San Francisco Police Code.

Local Law 144 Notice for New York City Resident Applicants: For some requisitions, automated employment decision tools (“AEDTs”) may be used as part of the assessment process to assist our recruiters in the initial evaluation of your application. If your application is submitted pursuant to New York City Local Law 144, you may request an alternative assessment from the recruiter. Please visit the Visa Global Privacy Notice to learn how we may collect, process, or retain your professional and employment information for recruiting purposes

U.S. APPLICANTS ONLY: The estimated salary range for a new hire into this position is 145,000 to 155,000 USD, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity. Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401 (k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.