SEO Specialist (REMOTE / HYBRID)

  • Toronto, ON, Canada
  • Employees can work remotely
  • Full-time
  • Department: Internal Marketing

Company Description

At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creative to scale the world’s fastest growing digital brands.  Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast paced culture. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started. Our ability to stay at the forefront of the industry has fueled our success and will guide us in paving the path forward.

2021 was a transformational year for Viral Nation, having grown by 200% and we have even bigger ambitions for 2022 and beyond.  While we continuously exceed our goals, we need your help – our success is only as great as our people.  Strong performance leads to high expectations and we need to keep raising the bar!

Our Values:

We Constantly Evolve: Embracing change is both an opportunity and a necessity!

Courage: Challenging the norm drives us forward!

Diversity: We strive for excellence and recognize that our differences make us stronger. We respect and seek out the inclusion of differences, realizing we can learn from each other!

Resilience: Adversity is a springboard for growth!

Job Description

Viral Nation is seeking an SEO Specialist reporting to the Director of Marketing. The ideal candidate will contribute to the agency’s growth by helping to drive our marketing and revenue objectives through the strategic application of SEO best practices.

Role Responsibilities:

  • Create, execute & manage organic search strategies for Viral Nation 
  • Translate the client’s marketing goals into a successful organic strategy. 
  • Develop keyword and intent research and develop a strategy based on findings.
  • Work with development teams for consulting and troubleshooting of technical SEO issues. 
  • Develop ongoing outreach, link building strategies, and implement said strategies. 
  • Provide On-page optimizations on a page-by-page basis. Create content outlines to update or create content.
  • Perform SEO technical audits.
  • Perform regular content and on-page audits and provide recommendations. 
  • Build reports on web KPIs with a focus on keyword/page rankings and organic search traffic opportunities.
  • Research and monitor competitor SEO activities. Provide recommendations based on competitors’ analysis.
  • Work with SEO tools ex. SEM Rush)
  • Work with Google platforms, including Google Search Console, Google Analytics, Google Data Studio, and Google Keyword Planner.
  • Support of initiatives using programming languages: JavaScript, HTML, CSS. 
  • Keep track of Google’s algorithm updates and penalties, On-page SEO and technical (site crawlability). Provide clients with recommendations based on updates.

Qualifications

 

  • 3-5 years of experience in SEO, a minimum of 3 years in digital marketing
  • Experience with Enterprise and Software companies 
  • Knowledge of Demand Gen SEO strategies is a plus
  • Strong technical SEO background.
  • Experience using SEO tools and Google platforms.
  • Experience working with Enterprise companies, marketing services a plus
  • Experience setting a strategy
  • Experience using SEO tools and Google platforms.
  • Experience working directly with clients.
  • Strong presentation skills, including the ability to communicate complex data in simple terms
  • Experience working with web development teams.
  • Experience with HTML & CSS.
  • Ability to identify growth opportunities.
  • Keen eye for details & excellent organizational skills.
  • Web development background is considered an asset. 

Additional Information

All your information will be kept confidential according to EEO guidelines.

Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.