Account Supervisor - Influencer Marketing

  • Full-time

Company Description

At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creative to scale the world’s fastest growing digital brands.  Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast paced culture. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started. Our ability to stay at the forefront of the industry has fueled our success and will guide us in paving the path forward.

2021 was a transformational year for Viral Nation, having grown by 200% and we have even bigger ambitions for 2022 and beyond.  While we continuously exceed our goals, we need your help – our success is only as great as our people.  Strong performance leads to high expectations and we need to keep raising the bar!

Our Values:

We Constantly Evolve: Embracing change is both an opportunity and a necessity!

Courage: Challenging the norm drives us forward!

Diversity: We strive for excellence and recognize that our differences make us stronger. We respect and seek out the inclusion of differences, realizing we can learn from each other!

Resilience: Adversity is a springboard for growth!

Job Description

The Account Supervisor is the main person responsible for successful project delivery and supervising the team from project initiation to successful campaign execution and delivery. The Account Supervisor position plays a critical role in the day-to-day management of client programs and support for the junior team members. As an Account Supervisor, you must be proactive in initiatives and leadership while delivering on client expectations and managing your own clients. 

Passionate about creative influencer strategies and knowledgeable about both paid and earned engagement across tiers of influencers, this role is expected to drive client programming from start to finish. This includes detailed tactical timelines and plans, and taking an analytical approach to measuring success. The Account Supervisors will also focus on developing their strategic planning skills in assisting the Account Director or Sr. Account Directors. 

As an Account Supervisor, you’re expected to jump in at every level, from influencer contract negotiations to tough client conversations. You have a deep understanding of influencers across segments and channels, staying on top of disclosure guidelines, with a clear understanding of best practices for demonstrating the impact of an influencer program. 

This position is client-facing and should display confidence when dealing with clients. At this level, you have superior social and interpersonal skills with a demonstrated ability to work independently, while also knowing to ‘manage up’. You will be fostering the career growth, management skills and expertise for the next generation of data-driven social specialists focused in the influencer realm. 

Your day-to-day: 

  • Help lead strategy across multiple influencer campaigns from one-off executions to long-term, relationship-based programs.
  • Manage and mentor 12-15 junior team members
  • Demonstrate creativity and conceptual thinking on client programs and projects. 
  • Work closely in integrated teams to ensure seamless coordination between activities (i.e. paid amplification, public relations programs and creative campaigns, social etc).
  • Work with influencers to create engaging, authentic content on behalf of brands.
  • Effectively work within account budget parameters. Demonstrate a solid understanding of budget parameters and the ability to handle the day-to-day budget. 
  • Maintain strong relationships with brands across a variety of verticals.
  • Assist in the building of client presentations.
  • Day-to-day client leader, with oversight from account director and senior management.

Qualifications

  • Three (3)+ years of experience in client-facing digital, social, PR or influencer roles in an agency environment 
  • Two (2)+ years of experience managing and mentoring junior team members 
  • Deep experience with influencer engagement across paid and earned, different tiers and segments
  • Strong understanding of influencers and the social media landscape
  • Experience in creating social media content and driving measurement efforts for social, digital or influencer programs including calculating benchmarks, engagement rates, synthesizing data 
  • Highly organized, with experience managing multiple clients simultaneously
  • Manage, coach and mentor a team at all levels, taking an active part in their professional development

Nice to have: 

  • Experience working specifically with influencers on new and/or emerging platforms (TikTok, Twitch etc) 
  • Additional social/digital experience in content creation, social strategy or paid media

Additional Information

Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.