Senior Copywriter, Social Media

  • Toronto, ON, Canada
  • Employees can work remotely
  • Full-time
  • Department: Creative & Content

Company Description

In 2020, Viral Nation was voted the 4th fastest growing company in Canada. At Viral Nation, we embed brands in culture.  

Our mission is to close the distance between brands and consumers by creating tighter bonds. We help brands find smarter ways in and deliver better value to their communities by collaborating with the people who know them intimately, understand what they want, and can create content that speaks directly to them. 

We are not a typical ‘big agency’. We are a team of entrepreneurs, ex-global agency leaders, and big talent agency recruiters who came together with a shared vision to do things differently.

Job Description

We’re looking for a Senior Copywriter, Social Media, to join our growing Content & Strategy team. This role will be responsible for tapping into the people, places, and spaces that represent a community and area of passion. In this role, you will be a storyteller and pitch ideas with authenticity, insight, and enthusiasm — developing strategies and concepts that are forward thinking and innovative. 

Key Responsibilities

  • Create fully integrated campaigns and marketing programs across all mediums — specifically social
  • Understand the nuances across the social platforms, writing according to best practices and audience preferences – you live and breathe social which is demonstrated through your natural writing style

  • Actively participate in conversations / briefings with clients to better understand their objectives and apply them to deliverables

  • Experience working across multiple industries with different brand guidelines, personalities and tone of voice

  • Mentor or potentially manage junior and mid-level copywriters or creatives


  • Exceptional writing skills and a solid understanding of copywriting for paid and organic digital and social platforms – IG, FB, Tiktok, LinkedIn, etc.
  • Ability to organize and prioritize multiple tasks in a fast-paced environment
  • Distinctly creative and obsesses about how ideas can be bigger, and better!

  • Agency experience preferred

Additional Information

Viral Nation is committed to diversity, equity and inclusion in our agency. Viral Nation welcomes applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruiting and selection process.