Marketing Executive B2B Software Vendor (mid-level role) Initial fixed term contract

  • Contract
  • Verisk Business: Specialty Business Solutions

Company Description

For the past 25 years, Sequel Business Solutions has grown to becoming a leading insurance and reinsurance software specialist. With our headquarters based in the City of London , and our development hub in Malaga, Spain, we employ talented insurance and technical experts who understand the market and our clients' business. To learn more about Sequel, please visit us at: https://sequel.com/. We are proud to be a part of the Verisk family of companies! 

At the heart of what we do is help clients manage risk. Verisk (Nasdaq: VRSK) provides data and insights to our customers in insurance, energy and the financial services markets so they can make faster and more informed decisions.   

Our global team uses AI, machine learning, automation, and other emerging technologies to collect and analyze billions of records. We provide advanced decision-support to prevent credit, lending, and cyber risks. In addition, we monitor and advise companies on complex global matters such as climate change, catastrophes, and geopolitical issues.  

But why we do our work is what sets us apart. It stems from a commitment to making the world better, safer and stronger.  

It’s the reason Verisk is part of the UN Global Compact sustainability initiative. It’s why we made a commitment to balancing 100 percent of our carbon emissions. It’s the aim of our “returnship” program for experienced professionals rejoining the workforce after time away. And, it’s what drives our annual Innovation Day, where we identify our next first-to-market innovations to solve our customers’ problems.   

At its core, Verisk uses data to minimize risk and maximize value. But far bigger, is why we do what we do. 

At Verisk you can build an exciting career with meaningful work; create positive and lasting impact on business; and find the support, coaching, and training you need to advance your career.  We’ve been recognized by Forbes as a World’s Best Employer and a Best Employer for Women, testaments to our culture of engagement and the value we place on an inclusive and diverse workforce. 

Job Description

Role Purpose

Marketing Executive will work directly with the Marketing Manager to define and deliver activities and campaigns across various channels to tell our stories, promote our solutions, engage with new & existing customers, generate leads and drive sales. This role entails providing support on a Global scale including our offices in the UK, US and Spain.

Main Responsibilities

  • Digital marketing: management of paid and organic social media advertising and Google AdWords for corporate and product led campaigns to drive website traffic and lead generation aligned with business objectives.
  • Email marketing: Create email campaigns using platform such as Hubspot to drive awareness of Sequel and its products and solutions.
  • Website management: Building webpages and general website updates and maintenance.
  • Event: Management of logistics, registrations and communications (pre and post).
  • CRM/lead generation: Understanding and assistance in managing lead generation/lead nurturing process from initial point of contact.
  • Reporting and analytics: Monitoring web traffic and social channels, identifying trends and providing recommendations for optimization.
  • Support with internal marketing requirements, particularly HR.
  • Any other duties commensurate to the grade of the role.

Qualifications

Essential

  • 2+ years in managing digital marketing activity.
  • Customer relationship and lead generation management - Hubspot/Salesforce.
  • Social media management (paid and organic advertising).
  • Google Adwords and Analytics.
  • Website management, Umbraco.
  • Search engine optimisation (SEO).
  • Event management.
  • Self-starter, innovative, enjoys fast pace business.
  • Organised, quick to learn

Preferred

  • Marketing qualification
  • Preferably experience within technology/insurance

Additional Information

Verisk Analytics is an equal opportunity employer.

All members of the Verisk Analytics family of companies are equal opportunity employers. We consider all qualified applicants for employment without regard to race, religion, colour, national origin, citizenship, sex, gender identity and/or expression, sexual orientation, veteran's status, age or disability.

http://www.verisk.com/careers.html

Unsolicited resumes sent to Verisk, including unsolicited resumes sent to a Verisk business mailing address, fax machine or email address, or directly to Verisk employees, will be considered Verisk property. Verisk will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume.

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