Sr. Account Executive, Digital New Business
- Full-time
- Shift: Flexible
Company Description
Vericast is a premier marketing solutions company that accelerates profitable revenue growth for the thousands of businesses it serves directly by influencing consumer purchasing and transaction behavior at scale while engaging with over 120 million households daily. We are recognized as leading providers of incentives, advertising, marketing services, transaction solutions, customer data and cross-channel campaign management, and intelligent media delivery that create millions of customer touch points annually for their clients. For more information, visit http://www.vericast.com or follow Vericast on LinkedIn.
Job Description
Position Summary:
Vericast is a technology company with a bright future! We’ve won multiple exciting awards and are seen as a thought-leader in the industry. We’ve consistently delivered aggressive growth. We are incredibly proud of the culture we have built and the values that we hold. If you are driven, passionate, creative and eager to join an exceptional team, then we want to talk!
As the Senior Account Executive on the Vericast team, you will be responsible for identifying, targeting and developing advertisers into successful partnerships. Approximately 75%+ of the sales focus will be on net new business generation with a heavy focus on outbound prospecting across multiple tactics. The remaining 25% will consist of developing and growing existing account partnerships.
The Senior Account Executive is responsible for meeting and exceeding revenue objectives and sales goals largely through new business acquisition. They are responsible for engaging with key marketing decision makers at direct brands and/or agencies to understand their marketing challenges and sell through Vericast’s ability to drive meaningful commerce and solve those challenges.
With an extensive digital product suite from high impact mobile, CTV & OTT, social, digital out of home and more – we help clients across all verticals & channels and of all sizes. The ideal candidate will have demonstrated experience in exceeding revenue targets, driving net new business, engaging storytelling and a passion for digital marketing.
- KEY DUTIES/RESPONSIBILITIES
- Effectively and independently deliver the Vericast value proposition and story-- demonstrating a full understanding of our differentiators and our unique position within it
- Engage VP and executive level contacts at qualified accounts and move them through sales cycle from lead to close
- Develop a sustained pipeline of viable opportunities (75%+ net new business to Vericast) to exceed quota by actively prospecting via phone, email, marketing lead follow-up, personal relationships, and executive introductions
- Develop and deliver sales proposals and client Requests for Proposal (RFP’s)
- Collaborate and consult with cross functional teams to strategically integrate solutions into high value proposals and overservice our partners.
- Represent Vericast in a professional and ethical manner to clients, prospects, and partners via in-person meetings, client entertainment, conferences, etc.
Qualifications
REQUIRED QUALIFICATIONS AND EXPERIENCE
- 5+ years of digital or technology sales experience. Can include digital media execution, AdTech, platform sales (DSP/SSP), publisher or device side.
- Demonstrated ability to prescribe, communicate, and sell through digital media solutions.
- Aptitude and passion for technology and the digital media landscape – Must be able to credibly discuss the martech landscape and effectively communicate the value of Vericast digital solutions.
- Knowledge of DMP, DSP, SSP, Programmatic ecosystems and sales cycles
- Solid and extensive network in the advertising space (agencies and brands direct) and the ability to leverage these contacts for partnerships for the business
- Successful track record in driving net new business and exceeding annual quotas and business objectives.
- Entrepreneurial mindset – Must be able to learn quickly, pivot, and adapt to changes in product and strategy as needed
- Effective use of data and insights as a solution selling tool and designing marketing campaigns that deliver results.
- Highly skilled in lead qualification, consultative selling, overcoming objections, presentation delivery, storytelling and negotiation.
- Advantageous to have experience selling agency or brand direct for any of the following industry verticals – Auto, Entertainment, Travel & Tourism, or Political.
- Bachelor’s degree preferably in Business, Marketing, Communications or related field
- Proficiency in Microsoft product suite and Salesforce
Other:
Travel required. Perform additional responsibilities as assigned.
Additional Information
Base Salary Range: $120,000 - $135,000
Position is eligible for a sales incentive/commission program
The ultimate compensation offered for the position will depend upon several factors such as skill level, cost of living, experience, and responsibilities.
Vericast offers a generous total rewards benefits package that includes medical, dental and vision coverage, 401K and generous PTO allowance. A wide variety of additional benefits like life insurance, employee assistance and pet insurance are also available, not to mention smart and friendly coworkers!
At Vericast, we do not just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our clients, and our community. As an Equal Opportunity employer, Vericast considers applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, or any other classifications protected by law. Applicants who have disabilities may request that accommodations be made in order to complete the selection process by contacting our Talent Acquisition team at [email protected] EEO is the law. To review your rights under Equal Employment Opportunity please visit: www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf.
By clicking the link above or any third-party link within this posting, you are leaving this site and going to a third-party website where the third-party website's terms and privacy policy apply