SVP Financial Institution Payments Product Management

  • Atlanta, GA, USA
  • Employees can work remotely
  • Full-time
  • Shift: 1st

Company Description

Vericast business, is the leader in marketing technology and consumer engagement. We work with over 60,000 companies and brands in a wide array of industries, partnering to anticipate consumer intent, inspire action, and create demand. NCH Marketing Services, Inc. and Clipper Magazine are Valassis subsidiaries and its consumer brand. Its signature Have You Seen Me?® program delivers hope to missing children and their families. Follow Vericast on LinkedIn, Instagram, Facebook and Twitter.

Job Description

Vericast’s long history is built in large part upon the success of check products for financial institutions and printed media products in advertising, and our long-term strategy is to invest and grow in our digital business solutions and marketing technology platform. The continued financial performance of our check products and financial institution client base remains a vital objective to the overall success of the company. The critical nature of this product and strategy requires a strong leader who can think creatively and critically, appreciate the complexity of the processes and systems supporting the products today, while identifying and prioritizing opportunities which will drive the highest value.  This requires managing a roadmap of improvements which will allow us to retain and win in the market, improve our cost to deliver, and maintain alignment with consumer and client expectations. 


This role is accountable for the P&L performance of Checks and related products (accessories, CashCX, forms, retail channels eCommerce solutions).  It includes development and execution of the product and channel strategy while actively using key leading indicator and performance management metrics to monitor progress and make timely course corrections.  This leader proactively works with Sales, Operations and Software Development, and with his/her the team sets the direction and prioritization for the products to meet market demands and opportunities. This is a highly collaborative role that interacts with external clients, consumers, businesses, and partners, as well as a variety of internal stakeholders.


Scope includes check and related products and all related ordering channels (accessories, CashCX, forms, retail channels eCommerce solutions): 

·       Drives to specific revenue and EBITDA targets for the product by optimizing strategies around the product offering (quantities, packaging, product types, and styles), pricing, ordering experience (branch, web, and phone), marketing and outreach.

·       Competitive strategy - through tight collaboration with the Sales team - develops a winning strategy for competing in the market for these products and maintains a pulse on the strategies and operating models of our competitors.

·       Accountable to effectively lead team and to develop and retain staff by reinforcing the environment of coaching, mentoring, planning, and continuous learning.

·       Sets and communicates the Check (and related products) product roadmap and prioritization - includes clear and well understood process for idea and request intake, evaluation, and prioritization.

·       Helps enable strategies that reward customers for multi-product purchasing such as checks and media advertising.

·       Product performance and associated reporting and analysis (what happened and why); and product forecasting (what will happen).





Scope includes check and related products and all related ordering channels (accessories, CashCX, forms, retail channels eCommerce solutions):

·       Improved client retention and new client acquisition

·       Stabilized, profitable, and predictable unit volume

·       Maintained gross margins, as defined, through various strategies despite unit decline and increasing costs

·       Defined strategic roadmap of product improvements as well as migration of existing and new clients



  • Bachelor’s degree in Marketing or Business, or equivalent experience; MBA preferred

·       Minimum of 10 years senior supervisory experience in a Product Management role.

  • Minimum of 15 years Product Management experience in the financial services (banks, credit unions, savings institutions) and financial technology industries.
  • Strong experience in project management and budgeting



·       Strategic thinker - strategic development skills with emphasis on bringing diverse and critical thinking; and can comprehend business strategies and requirements for success and translate them operationally.

·       Bias for action - openly demonstrates unwavering commitment to action, progress, and results; takes the initiative to develop skills and build stakeholder alignment; and willing to take risks when sensible and thought out.

·       Articulate and persuasive - strong interpersonal and networking communication skills; develops and conveys conviction; avoids ambiguity and indecision; and exhibits and models passion.

·       Diligent and thorough organization and planning - focuses on key priorities and can plan efficiently and productively across variety of interests.

·       Team player - communicates and collaborates well; considered an exceptional business partner and focused on team and organizations success; and able to form the right virtual teams and competencies to succeed.

Additional Information

Vericast offers a generous total rewards benefits package that includes medical, dental and vision coverage, 401K matching and generous PTO allowance. A wide variety of additional benefits like life insurance, employee assistance and pet insurance are also available, not to mention smart and friendly coworkers!

At Vericast, we don’t just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our clients and our community. Vericast considers applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, or any other classifications protected by law. In addition, Vericast will provide reasonable accommodations for qualified individuals with disabilities by contacting us at: [email protected]. EEO is the law. To review your rights under Equal Employment Opportunity please visit:


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