• Hiring Manager: Lou Brand, Customer Marketing Lead
• Recruiter: Luke de Pledge - [email protected]
• Hours: 37.5 hours per week
• Location: Colindale, North London/ Farringdon, Central London with hybrid working
• Earliest closing date: 25th March 2026

Click here for support on your internal application. 

Hello UW team member!

Developing your career at UW is something we feel passionately about so we're delighted that you're exploring opportunities across the business. 

If you're interested in the below role, please ensure you've reviewed our internal application criteria and spoken to your line manager.

Please note we require you to meet the qualification/experience requirements below to be considered for this role.

We Put People First. It's All About You

As our new Marketing Manager, you are an organised problem solver who can translate complex briefs into simple, clear instructions. You are a collaborator who champions the customer at every turn and has a genuine interest in coaching and mentoring others to help them develop.

We deliver progress. What you’ll do and how you will make an impact.

You will lead the execution and performance of our customer marketing, supporting the Senior Manager in shaping the overarching "In-Life" roadmap. Your work ensures our customers are supported from day one through to long-term loyalty.

Your responsibilities will include:

• Journey Delivery: Implementing plans that protect customer trust and value across Email, Letter, SMS, and App.
• Service & Regulatory Execution: Turning technical or legal requirements into "human" brand messages that are easy for customers to understand.
• End-to-End Ownership: Leading the full rollout of marketing plans, from writing the initial brief to final reporting and optimisation.
• Commercial Support: Using customer insights to find ways to reduce churn and maintain the health of our customer base.
• Performance Tracking: Monitoring key metrics like open rates, digital adoption, and churn to ensure journeys remain healthy.
• AI Integration: Contributing to evolving plans on how we use AI to accelerate progress and improve efficiencies.

We put people first. It’s all about you..

As our new Marketing Manager, you are an organised problem solver who can translate complex briefs into simple, clear instructions. You are a collaborator who champions the customer at every turn and has a genuine interest in coaching and mentoring others to help them develop.

To be successful in this role, you will need:

• Solid experience in a Customer Marketing or Lifecycle role.
• Strategic and executional mindset, with the ability to define strategy as well as deliver it.
• Data literacy, specifically using insights and segmentation for personalised campaigns and robust Test & Learn programmes.
• Compliance awareness, with experience working alongside Legal teams to meet regulatory requirements.
• Briefing and prioritisation skills to manage multiple cross-functional initiatives in a fast-paced environment.
• AI curiosity, showing evidence of experimenting with AI to drive automation or improve marketing approaches.
• Loyalty knowledge (engagement frameworks or loyalty programmes) is a significant plus.

What’s next? 

Earliest closing date: 25th March 2026

Here is an overview of the internal recruitment process so you know what to expect. 

Please note, there is the possibility to be either rejected or progressed at each stage; the below flow assumes you have been successful at every touchpoint. 

1. You submit your application
2. The Recruiter assess your application against the minimum requirements
3. The Recruiter will have a chat with your current line manager about your:
   1. Suitability for role
   2. Job performance
   3. Absence statistics
   4. Behaviour and Conduct
4. The Recruiter will book in a video call with you to discuss your application and suitability
5. You will attend an interview with the Hiring Manager
6. The Recruiter will inform you of the outcome

Not sure you meet all the requirements? Let us decide! Research shows that women and members of other underrepresented groups tend not to apply for jobs if they think they may not meet every qualification, when in fact they often do.

We provide equal opportunities, a diverse and inclusive work environment, and fairness for everyone. You are welcome to apply no matter your age, disability, gender, marriage or civil partnership status, pregnancy and maternity status, race, religion or belief, or sexual orientation. Please don’t be afraid to ask about what we can do to support your needs. All requests will be carefully and fairly considered.

Please note, if you are successful and offered a role at UW, you will be subject to a background check. Where checks are unsatisfactory or incomplete and/or a failure to reveal information relating to convictions that you are required to identify as part of the background checks, could lead to withdrawal of an offer of employment.