UserIQ is the first and only Customer Growth Platform™ that empowers SaaS companies to foster growth beyond the funnel. From onboarding and retention to expansion and advocacy, UserIQ combines user intelligence with targeted engagements to deliver what each customer needs to be successful at every moment. UserIQ was founded in 2014 and is led by the former CIO of TRX and a former Microsoft Executive to help SaaS companies transform the way they communicate with their customers. UserIQ is a part of the Signature program at ATDC, a startup technology business incubator for early-stage startups and is funded by leading VC firms in Atlanta: BIP Capital, Tech Square Ventures, BLH Venture Partners and Accelerant Venture Capital.

UserIQ is seeking a Demand Generation Manager to join our team. In this role, you’ll be responsible for maximizing the value of the company’s marketing automation platforms and processes to drive lead conversion. You will partner with internal stakeholders to execute integrated marketing programs using Hubspot and other automation tools to support demand generation activities, and conduct measurement and performance analysis of marketing programs.

● Execute inbound marketing, demand generation, lead management and automated digital marketing programs across multiple channels to drive lead conversion and new business acquisition

● Manage the performance and effectiveness of lead generation campaigns including lead scoring and lead nurturing programs

● Write and produce landing pages, email assets, ad copy and webinar content to support the execution of campaigns

● Create, manage, and execute marketing programs in partnership with marketing and sales teams to drive pipeline volume and velocity

● Understand the buyer personas and target marketing activities along the buying cycle

● Assist in content creation including newsletter, blog posts, sales sheets and ebooks, etc.

● Oversee database management -- segmentation, list acquisition and growth, import, data cleansing, event capture, lead management etc.

● Manage email deliverability, database hygiene, subscription management and compliance with opt-in laws and regulations.

Qualifications:

● Ability to work in a rapidly expanding and changing environment

● Impeccable written and verbal communication skills

● Detail oriented and analytical

● Strong team player but still a self-starter

● Thrives in a multitasking environment and can adjust priorities on the fly

● You’re driven: No one needs to push you to excel; it’s just who you are

All your information will be kept confidential according to EEO guidelines.