Marketing Manager

United Franchise Group is hiring a Marketing Manager for the VentureX brand within our corporate headquarters in West Palm Beach, FL. This is someone who is innovative, forward-thinking, and strategically-minded. You will be responsible for developing, implementing, and monitoring the major marketing tactics for the VentureX brand. The ideal candidate would have about 3-5 years' experience in traditional marketing, with a strong concentration in digital, social media, online media, and in the franchising industry.  Ability to use graphics & video programs required.

Top Five Reasons YOU Should Work at United Franchise Group

1. We encourage and help people become successful entrepreneurs to enhance their lives and the communities around them.
2. Our team consists of people who care about growing personally and professionally.
3. We are made up of positive, enthusiastic, and passionate people who work hard and play hard.
4. We are a family-owned company that functions like a family!
5. It’s our mission to provide the best customer service to our franchisees across the globe. When they are successful, we are successful!

Your Key Responsibilities

• Monitor traditional and digital marketing strategies; periodically reviewing for maximum efficiency, suggesting tweaks or new strategies as needed, calling for discontinuation of strategies that provide minimal ROI
• Evaluate marketing strategies of current franchisees, identifying effective campaigns and determining how to spread effective strategies to all franchisees
• Develop strategies for increasing online presence
• Create Newsletters and email blast development (Constant Contact, Mail Chimp, etc)
• Coordinate with our National Advertising Fund and Franchisees on marketing initiatives
• Serve as point person with digital marketing vendors
• Monitor online advertisements and content created by digital marketing agencies; ensuring that ads are compliant and meet a standard of excellence
• Hands on approach with designs and video
• Monitor brand website; periodically reviewing for content and image updates, suggesting additional site pages, ensuring site is marked up for maximum SEO
• Oversee all website updates as pertains to the marketing department
• Work with digital marketing agencies to improve strategies for assisting franchisees in driving leads/business to their location
• Develop ongoing digital marketing training/education for current franchisees
• Ensure maximum brand content appears in the online marketplace through websites, blogs, videos, etc.
• Drive & help develop additional video content for the Sales website
• Develop strategies to assist franchisees in maximizing video content
• Monitor the brand’s social media involvement; prioritizing social media platforms and developing strategies (along with digital marketing agencies) to increase the presence

Requirements & Skills 

• Bachelor’s degree (B.A. or B.S.) or equivalent from a four-year College or University; or three to five years’ related experience; or a combination of both
• Must have the ability to develop, implement, and monitor marketing calendars and campaigns
• Previous experience in marketing a plus
• Should be a proactive self-starter with the ability to work independently and on a team
• Strong administrative skills
• Comfortable in a fast-paced environment and able to manage multiple projects and campaigns
• Outgoing personality and able to interact with a variety of consumers
• Sharp, professional demeanor
• Excellent communication and follow-through
• Ability to travel up to 5%

 Once you become part of our amazing team of winners you’ll enjoy: 

• Competitive compensation
• Comprehensive training to hone your skills at our headquarters
• Travel opportunities
• Medical, Dental, Vision, and Life insurance coverage
• Short- and Long-term disability insurance
• Generous time off
• 401(k) plan with company match
• Social gatherings and team building activities
• Leadership workshops for personal development
• Recognition for our top performers
• Philanthropy – a chance to give back to the community

Join us at United Franchise Group – a global leader for entrepreneurs!  

 Apply now!

All your information will be kept confidential according to EEO guidelines.