Twitter is what's happening and what people are talking about right now. For us, life's not about a job, it's about purpose. We believe real change starts with conversation. Here, your voice matters. Come as you are and together we'll do what's right (not what's easy) to serve the public conversation.

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Twitter is an open service unlike any other in the world. We serve a world of diverse perspectives, ideas, and information. We serve the public conversation. And we believe it’s essential that public conversation is healthy. To achieve this, people need to feel their conversations are safe from abuse and harassment and that they can trust the integrity of our platform. This is why we’re dedicated to reducing the impact of known harms and to promoting health.

To that end, Twitter is looking for an experienced content designer to join our growing Health Product Services (Content & Interactions) organization in shipping industry-leading solutions that promote a healthy public conversation. Within Twitter, you’ll help create and implement the frameworks which keep our words consistently on-message and on-brand throughout every Twitter experience. From managing cross-functional partner feedback and conducting content audits to writing, editing, and finding the right emoji, you’ll champion and evangelize Content Design’s power throughout Twitter’s products and platforms.

Who we are

Health is a mission-driven, tight-knit team. 

Our vision is to set a global example for how social media can be more diverse, inclusive, accountable, and equitable for everyone. Our purpose is to encourage healthy conversations, amplify credible voices, and provide a safe space for people of all identities, especially those from historically excluded communities. 

Our goal? Bring more people into the conversation on Twitter. With that, we’re responsible for reducing the impact of known harms and promoting healthy conversations so that people feel safe to express ideas freely. Anything the customer reads — labels, prompts, safety controls, reports, appeals, education, and more — we checked it against our style guide, developed the framework, tested the messaging, and then collaborated across a number of teams to launch it into the world.

We're looking for people whose unique experiences and perspectives make our designs stronger. Because we often work on complex problems, we collaborate early and often to make sure we’re executing our team’s vision while mitigating societal-level harm. This is challenging work — but it’s rewarding to know that every day you help make one of the biggest platforms in the world safer for all.

Who you are

• You’re a detailed problem solver and are comfortable at the center of all levels of design, where you’re confidently collaborating with a range of product and delivery-focused teams.

• You’re deeply curious about problems or things that aren’t working effectively.

• You can see hidden problems, look beyond the obvious, and don’t stop at first answers.

• You thrive in a fast-paced environment with frequent changes, and you have the innate ability to adapt to change and find the right path.—.even when you don’t have all the pieces of the puzzle.

• You care deeply about our diverse customer audiences (e.g., consumers, creators, and more) and recognize the importance of creating best-in-class experiences for them. 

• You thrive in navigating complex and highly ambiguous environments. 

• You bring a strong sense of business acumen, relationship management, and superior analytical skills with a proven track record for identifying and solving problems.

• By default, you’re someone who always assumes positive intent and seeks out diverse perspectives. 

• You’re passionate about inclusion, diversity, social justice, human rights, and digital civil liberties. 

• You’re confident in advocating for customers — even when others disagree with your approach. 

• Learning is at the core of your content design strategy, and you approach problems with a curious and open mind.

What you'll do

• Write and edit micro-copy, like buttons, tooltips, and empty states, as well as longer pieces like blog posts, and Help Center articles.

• Help design front-end customer experiences that move us upstream in our customers’ journeys, from where we are now with reacting and enforcing, to where we want to be with real time controls, community-driven solutions to help us scale our efforts, and prosocial features for new customers’ onboarding.

• Maintain content matrices, style guides, editorial calendars, and glossaries.

• Plan how content varies based on customer needs and where each need arises in the customer journey.

• Support content decisions by documenting clear logic, data, and user research.

• Collaborate with internal stakeholders, like product designers, researchers, product managers, engineers, policy, and legal to create #OnlyOnTwitter experiences.

• Present your work and strategy to get buy-in from key stakeholders.

• Boldly advocate for a healthy customer experience, especially when unintended consequences of product decisions might negatively impact our customers. 

• Ensure “Tweet” is capitalized — everywhere and always.

• 3–5 years UX writing for a product or app (in-house and/or agency).

• Exceptional writing skills.

• Unparalleled attention to detail.

• Ability to craft narratives and frameworks that guide people through the product experience.

• Expert in translating technical capabilities into customer benefits.

• Experience presenting designs and strategies to get buy-in from key stakeholders.

• Comfortable working in ambiguous environments — where there's not always a step-by-step guide to completing a project. 

• Experience analyzing qualitative and quantitative data to inform content decisions.

• Preferred familiarity with support mechanisms for healthy content, like safety and privacy controls, reporting, appeals, prompts (a.k.a nudges), content remediation (e.g., content gating, content removal, suspensions), labels, user education, or others. 

• Preferred familiarity with theories and practices that support healthy content, like procedural justice, trauma-informed design, content moderation.

• Preferred familiarity with design systems and experience incorporating content and microcopy within system components, helping to facilitate better design decisions by giving teams clear parameters for when and how copy will be used. 

We care about making work happy and productive for everyone, with a permanent option to work remotely or regularly work from home when our offices reopen; a home office expense budget; wellness benefits; regular #NoMeetingFridays; and six months of parental leave.

A few other things we value:

• Challenge - We work with Twitter's product and standards teams to solve some of the industry's hardest content problems.

• Diversity - Diversity makes us a better organization and team. We value diverse backgrounds, ideas, and experiences.

• Work-Life Balance - We work hard, but we believe with hard work should come balance.

We are committed to an inclusive and diverse Twitter. Twitter is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.