Head of Community
- Full-time
Company Description
Twitter is what’s happening and what people are talking about right now. For us, life's not about a job, it's about purpose. We believe real change starts with conversation. Here, your voice matters. Come as you are and together we'll do what's right (not what's easy) to serve the public conversation.
Job Description
Overview
As the Head of Community you will be responsible for leading the Twitter Spaces, Twitter Communities, and Super Follows communities as well as engaging with super users, creators, and users of our products globally by driving a team of community managers focused on different communities.
You and your team will be the voice of our Twitter products to tens of millions of people, organizing events for communities, capturing and sharing feedback from creators, responding to consumers, driving consideration for our products, and programming against community and cultural events.
You will work collaboratively with the product, design, research, marketing, and social teams to build diverse, communicative, content driven, and open channels for our users, while driving against a vision of attracting and retaining creators, and driving usage of our products.
Reporting to the Head of Consumer Product Marketing, this role requires a strategic vision, strong communication and leadership skills, and is able to work across teams and organizations to be the voice of the consumer and our communities.
If you are passionate about building and representing diverse communities at scale, enabling them to have spaces and conversations that matter to them, this is the role for you.
Who We Are
The communities team mission is to make it easier for customers to discover, participate, and form conversations with communities that share their interests, and help emerging creators scale.. People already use Twitter to create community across a wide range of topics and our work builds on this, by helping support and grow the communities that use our product, and drive positive sentiment and engagement. Protecting the health and safety of the conversation within these communities is also top of mind for us.
What You’ll Be Doing
Creating and driving the strategic vision of community marketing at Twitter
Hiring, growing, and leading a diverse team of community managers
Listening, learning, and communicating our user needs to the business
Developing community lead activations in concert with our users
Building processes and systems to help identify, support, and grow emerging Twitter first creators
Developing process and strategy for our consumer beta programs and feedback sessions
Collaborating with analytics and social teams to on key KPI’s to ensure community efforts are measurable and deliver for both Twitter and community members
Designing community systems (e.g. volunteer recruitment/onboarding, reward structures, engagement plans) that reward successful community organisers
Creating our global approach to establishing an "always on" engagement program including 1:1 messaging, community management, creator engagement, and event management
Translating product insights from community organisers to help product teams to improve
Developing global expansion plans that navigate language and cultural differences to ensure healthy communities worldwide
Qualifications
Who You Are
15+ years in the social media, community management, and social marketing space.
Deeply passionate about social media and a heavy user of Twitter
Experience working with content creators, streamers, youtuber’s, influencers, and/or creators
Ability to recruit, hire, manage, and lead teams with a clearly articulated vision.
A track record of conceptualizing strategic plans for a department, and working internal to drive adoption and execution on plans
Experience working with highly passionate and diverse communities, and an interest in giving underrepresented communities a platform
Collaborative leader able to work closely with many cross functional stake holders in a quickly evolving environment
Understanding of the product development process, with the ability to work closely and oftentimes embedded with product teams
Skilled communicator that can present to senior leadership about vision, community developments, and team direction
Public speaking experience and the ability to speak to community members, creators, and super users often times while receiving highly critical feedback
Additional Information
We are committed to an inclusive and diverse Twitter. Twitter is an equal opportunity employer. We do not discriminate based on race, ethnicity, color, ancestry, national origin, religion, sex, sexual orientation, gender identity, age, disability, veteran, genetic information, marital status or any other legally protected status.
San Francisco applicants: Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records