Content Sales Manager
- Full-time
Company Description
Twitter’s superpower is its valuable audience that drives conversation, shapes culture and influences people off platform. For brands, Twitter is the best place to launch something new or connect with culture. This enables brands to drive awareness, relevance and business impact through partnership with Twitter.
Job Description
The Global Content Partnership (GCP) team’s mission is to help professional content creators participate in, and benefit from, what’s happening on Twitter. The team works with professional content creators including media companies and rightsholders, individual Creators, and production companies.
The Global Content Sales team is the sales strategy and enablement arm for GCP. Our team is focused on creating a durable business across both of our revenue lines, Amplify and ArtHouse, where we’re helping our advertisers both align with premium content and design content through partnerships with all of our managed professional content Creators. The GCS team has four operating principles: we get it done, we are great collaborators and connectors, we are subject matter experts, and we have a great attitude.
We are looking for a motivated and accomplished leader to support strategy and sales enablement for Amplify. The Content Sales Manager will report directly to the Lead, Content Sales, US. S/he will work closely with members of the Content Partnerships team across Sports, News, Entertainment, Creators, and Content Business Development and its cross-functional internal partners to grow Amplify revenue. The ideal candidate for this role will be a strong relationship builder, a creative problem solver, have an entrepreneurial mindset and will embody all four of our team operating principles.
Responsibilities:
Partner with GCP Partner Management team to identify key opportunities to take to market.
Collaborate with a cross functional team (marketing, research, partner management, yield) to create sales collateral for top Amplify programs in the US.
Consult with Twitter Client Solutions (TCS) sales pods on Amplify sales pitches.
Maintain Amplify sales enablement tools and collateral, as well as associated internal hubs that aggregate those materials.
Work across a broad cross functional team to create Amplify training materials for Twitter sellers and/or sellers at our Partners.
Partner with Sales Finance and GCP Operations to track trends and analyze historical data (to forecast future demand, develop sales prospect lists for top Amplify programs, etc).
Qualifications
BS or BA
5+ years client facing experience in media, content, and/or sales partnerships
Experience in the sports, entertainment and/or news industries, and an in-depth understanding of these verticals and the changing media sales landscape
Sales, business development, sales strategy and/or project management experience
Experience with Twitter’s promoted products and overall advertising model, understanding of our value proposition for content partners and advertisers, and passion for our platform
Demonstrated success working with cross-functional teams (product, research, operations, finance, sales, etc.)
Detail oriented with the ability to translate complex concepts into action plans and clear communications
Knowledge of the evolving media sales landscape and proven ability to drive revenue through media partnerships
Strategic, innovative thinker who is also operationally rigorous and embodies all four of the GCS operating principles.
Additional Information
We are committed to an inclusive and diverse Twitter. Twitter is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.