Turnitin is a global SaaS company dedicated to ensuring the integrity of education and research and supporting the development of original thinking skills. As the academic and research landscape evolves, Turnitin stays ahead of trends through advancements in technology and deep partnerships with education leaders, institutions, and practitioners. Turnitin’s content databases — built over 20 years — provide an unparalleled repository of 1+ billion student papers, best-in-class scholarly content from top publishers in every major discipline and in dozens of languages, and 70+ billion current and archived web pages. We promote honesty, consistency, and fairness across all assignment types and subject areas so that educators can help students do their best, original work. 

As part of an enthusiastic team of Asia Pacific marketing communications specialists, you will contribute to the successful delivery of marketing programs and activities and create value by developing and using effective and creative communications to build meaningful new business opportunities and customer relationships in the Asia Pacific region. 

Working collaboratively with cross-functional teams, you will support the Asia Pacific Sales organisation (Pre, New and Post) in exceeding budgeted revenue targets while providing a first-class service that meets and exceeds the expectations of colleagues and customers.

• Together with APAC Marketing colleagues, develop and deliver a communications and social media strategy tailored to APAC territories/markets, in support of regional and country-specific lead generation, lead activation and customer engagement targets/KPIs.
• Working closely with internal subject-matter experts, create highly engaging content and copywriting for our marketing activities, including newsletters, email marketing and direct mail campaigns, blogs, website content, Integrity Matters by Turnitin vidcast, social media channels and search advertising.
• Manage and drive content development to support regional web pages and conversions for the region. Work with relevant Corporate Marketing colleagues to localise content needed across the entire customer journey (pre to post-sales).
• Analyse and report on social media and content performance; deliver on tangible KPI's from social including reach, growth, engagement, referrals to website and conversion.
• Take ownership of regional blog management and make sure all content adheres to the tone and brand of the overall business, as well as the territory for which it is aimed.
• Work alongside the Digital Campaigns Coordinator, APAC, to deliver content and appropriate localised copy for marketing campaigns that span pre to post-sales.
• Work alongside the country-specific Marketing Managers/Coordinators to provide communications and content support for the creation and promotion of events.
• Work alongside the country-specific Marketing Managers/Coordinators to develop local case studies and marketing collateral.
• Continually seek new and creative ways of efficiently maximising appropriate and relevant content delivery.

• Tertiary qualifications in Media and Communications, Marketing or Journalism.
• Excellent English writing and communication skills 
• 5+ years’ experience in B2B marketing communications
• A proven track record of planning, executing and reporting on a programme of content and communications, campaigns, and social media to support lead gen and conversion is required
• Affinity and experience with another marketing specialism (e.g. Email, Events)
• Excellent knowledge of marketing terms and concepts, keen attention to detail, and the ability to handle multiple projects simultaneously within tight deadlines
• Proven ability to execute plans to the utmost professional standard
• Excellent time management and organisation skills
• Knowledge of marketing automation and content management systems
• Excellent written and verbal communication skills are essential
• Ability to thrive as a self-starter and work in a team setting
• Previous experience successfully managing and maintaining vendor relationships

In Return You’ll get…

• Competitive salary and commissions 
• Monthly gym and transportation reimbursement
• Free snacks and team events
• A great working environment in a growing office and Company
• Cutting-edge software, technology, and training to enable you to perform at your best
• Great CBD location with a squash court, restaurants, shopping, and public transit at our doorstep

Coronavirus Update

For the health and wellbeing of our employees and candidates we have made changes to our hiring process during the Coronavirus pandemic. We are fortunate to be able to mobilise our entire workforce to work remotely and therefore all interviews and new starter onboarding will be held via phone/video conference until it is safe for us to return to our offices.