Marketing Coordinator Intern
- Intern
- Department: Internship - Marketing Coordinator
Company Description
Founded in 2013, Tidepool is a 501(c)3 nonprofit organization dedicated to making diabetes data more accessible, actionable, and meaningful for people with diabetes, their care teams, and researchers. Tidepool Loop is a project to build and support an FDA-regulated version of Loop, to be available in the iOS App Store, intended to work with commercially available insulin pumps and CGMs. Tidepool Loop is not currently available for use.
Job Description
Because of the nature of this role, we ask that all candidates are located in the United States, and authorized to work.
Tidepool is seeking a Marketing Coordinator Intern to join our dynamic marketing team for a duration of three months and possibly more. The Marketing Coordinator Intern will support various marketing initiatives and coordinate marketing projects to ensure their successful execution to drive growth and engagement across various channels. This role requires an individual with strong organizational skills, attention to detail, a strong understanding of marketing fundamentals, excellent communication skills, and the ability to work independently while collaborating with cross-functional teams.
We’re looking for someone who is comfortable both working collaboratively across multiple teams and on independent projects in a fast-paced and ever-evolving environment. You must resonate with our mission and be passionate about driving change for people living with diabetes.
Responsibilities include assisting with the following:
- Assist in the development and implementation of marketing strategies, campaigns, and initiatives.
- Assist in the development and maintenance of a marketing document control process.
- Conduct market research and analyze market trends to provide insights and recommendations to the marketing team.
- Support the management of the social media content calendar.
- Monitor and report on the effectiveness of marketing campaigns.
- Coordinate trade shows, including logistics, staffing, and promotional materials.
- Develop and manage a content calendar to ensure the timely delivery of marketing materials.
- Develop project proposals for new processes and tools.
- Collaborate with cross-functional teams, including product, design, and content to develop and execute marketing strategies.
- Monitor and analyze marketing performance metrics, including conversion rates, engagement, and ROI.
- Plan and execute events including webinars and sales meetings.
- Maintain and optimize CMS tools and strategy.
- Educate team members on up-to-date marketing trends and best practices to inform marketing strategy and execution.
Qualifications
- Strong written and verbal communication skills.
- Excellent organizational and project management skills.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Proficient in Microsoft Office Suite and experience with marketing software and tools (e.g., Adobe Creative Suite, Hootsuite, Google Analytics).
- Knowledge of social media platforms and best practices.
- Strong understanding of marketing fundamentals, including messaging, positioning, and branding.
- Knowledge of healthcare industry regulations and best practices is a plus.
Additional Information
Salary range: $20-$40 per hour. To learn more about Tidepool's internship program and compensation philosophy please see Tidepool's Employee Handbook.
Other Information:
While many of Tidepool’s team members have a personal connection to diabetes, this is not a requirement. We ask that you have empathy for chronic conditions and you are prepared to learn about the diabetes experience.
This is a remote position. You’ll be working from home and interacting with a team of colleagues that works around the world. Learn more about working at Tidepool, including our approach to inclusion and diversity in this blog post.
Tidepool is an Equal Opportunity Employer. The company supports diversity and inclusion in its core values and does not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by U.S. federal or state law or local ordinance. When necessary, the company will reasonably accommodate employees and applicants with disabilities if the person is otherwise qualified to safely perform all of the essential functions of the position.