Rank Interactive, the digital arm of the Rank Group plc, stands as a leading global digital gaming company fuelled by top-tier talent and technology. Recognised through iconic brands, our products and our people, we bring entertainment to millions of people worldwide on various devices daily.

Operating with a multi-branded strategy, we offer online entertainment, bingo and slot gaming, along with a social gaming mobile experience, using a mix of proprietary and licensed software.

With offices in the UK, Gibraltar, Malta, Barcelona, Mauritius, South Africa, and Israel and part of a group of with approximately 8,000 employees globally; we unite people and entertainment across diverse digital channels.

Joining our high-performing and inclusive culture, you'll instantly become part of a team supporting our customer-facing initiatives

The CRM Delivery Executive leads our marketing communications strategy, crafting engaging emails, SMS, and push notifications to captivate players. With creativity and customer insights, they drive campaigns, promotions, and regular updates to enhance acquisition, retention, and reactivation efforts.

Main Accountabilities and Responsibilities:

• Execute multi-channel campaigns flawlessly to achieve targets and ensure timely deployment, even on weekends and holidays.
• Support the development of a tactical communications strategy.
• Collaborate with stakeholders to coordinate timely and consistent communication with players.
• Ensure messages adhere to company and regulatory guidelines.
• Continuously learn and implement new tools and technologies to enhance communication delivery.
• Work with Commercial and Design teams to ensure accurate messaging and strong designs.
• Provide promotional emails' open, clickthrough and effective rates in a properly designed report.
• Build expertise in Marketing Tools i.e. Optimove, Silverpop, and Mobivate.
• Apply stringent QA processes to campaigns before deployment.
• Proofread mailing contents for clarity, grammar, and spelling.
• Conduct A/B Testing on ad hoc email campaigns to optimize communication offers.
• Ensure scheduled campaigns comply with GDPR and corporate policies.

• Stakeholder management with strong interpersonal and communication skills. 
• Experience in HTML and in using an ESP i.e. Silverpop or Adobe Campaign is an advantage.
• Excellent organisational and time management skills with the ability to meet deadlines and re-prioritise when needed.
• Familiarity with mailer design and content management systems.
• Good analytical and project management skills.
• Knowledge of a wide range of marketing/communications techniques and concepts.
• Desire to take full ownership of assigned projects.
• A proactive approach to resolving problems and issues.

You’re probably wondering outside of a fun, exciting and varied role – what else do you get? You’ll get a fantastic salary combined with some leading benefits. Wellbeing@Rank is important to us too... From hybrid working and colleague support networks to menopause support and weekly PepTalks, we’re here for you.

We’ll also invest in your growth by providing development opportunities, leadership training and cutting-edge industry certifications so you have the tools and resources to help you work, win and grow with us.

Immerse yourself in new cultures and gain international exposure through our global business. Collaborate with colleagues from around the globe.

The Rank Group are committed to being an inclusive employer, ensuring that we better understand and meet the needs and requirements of our candidates and customers. 

We aim to do this by facilitating fair and equal access to our services. If you require a reasonable adjustment to be made, please reach out to let us know ahead of your interview.