Bingo Propositions Manager

  • Full-time

Company Description

The Rank Group has been entertaining Britain since 1937, from its origins in motion pictures to today's gaming-based venues and digital entertainment brands. If you’re not sure who we are, you may be more familiar with us through our iconic brands; Mecca Bingo and Grosvenor Casino.

The position advertised sits in Rank Interactive, a leading international digital gaming company, underpinned by superior talent and technology.

Rank Interactive are on a mission to create the leading UK multi-channel brands in the Bingo and Casino industry. We are passionate about our brands, products and players, we strive to deliver new and innovative products, campaigns and features that excite and entertain our players.

We bring people and entertainment together, delivering stimulating and entertaining experiences through diverse digital channels from our offices in Gibraltar, London, Maidenhead, Mauritius, Sheffield, South Africa and Israel. With a team of over 600 worldwide, we empower our colleagues to work at the peak of their strengths and passions by providing innovative and collaborative working environments that attract, retain and engages high performing talent.

Gibraltar

Digital delivery is what our Gibraltar office is all about. It’s where the Digi Ops, Product & Marketing Brand teams make it all happen as a cohesive unit, collaborating very closely with Customer Operations in the UK. The beautiful offices, set right on top of the Marina, are a stunning setting for some of our best digital talent to create and execute ideas to keep our digital offering competitive in a tough market. 

Job Description

The Bingo Propositions Manager is fundamental to the success of the Bingo product and player experience. They will be tasked with creating the vision for our Bingo product and the direction of travel for our Bingo rooms. Constantly reviewing and optimizing the Bingo schedule while liaising with our players to ensure a first-class experience for our customers. Working with our teams internally and our 3rd party suppliers to drive the Bingo roadmap and development of new and exciting bingo products including branded rooms and new features to ensure that Mecca Bingo continues to lead in this space

The Bingo Propositions' Manager role is to create and manage the profitability of our bingo portfolio. Specifically focusing on:

  • Creating an identity for each of our rooms so customers have a clear route to the right product for them and working with marketing to deliver this through to the player
  • Working directly with VF and 3rd parties to ensure that the Mecca product and promotional vision is reflected and prioritized within their roadmaps
  • Constant reviews of our local and networked bingo rooms to ensure an optimized schedule to improve both player experience and our overall stakes and gross margin
  • Working internally and with 3rd parties to identify brand partnerships for branded rooms, Slots, daily retention games and on-site experiences
  • Identifying opportunities within our rooms and from competitor analysis to ensure that Mecca leads the way in innovation in the Bingo market
  • Creating new rooms, games and slots to create exciting propositions for Mecca customers
  • Create bingo events to drive stretch and retention of core customer cohorts as well as taking market share from our competitors at core trading periods
  • Working with Chat teams to ensure the best player experience across our rooms
  • Report on the performance of rooms/events and specifically changes to competitor landscape identifying new opportunities for the business
  • Work with the insights team to gain an understanding of player needs and any gaps within our portfolio

They will work collaboratively with all departments but will specifically align with the Bingo Product manager on the delivery of new products and input of core problem areas, the community manager to deliver an improved feeling of winnability and the campaign planning manager for bingo to deliver propositions that achieve our targets.

Qualifications

  • Extensive experience working within a digital bingo product. Clear demonstration of managing third party suppliers and influencing their plans and performance, specifically working experience with Virtue Fusion would be an advantage
  • A passion for Bingo – as the UK’s leading Multi-Channel Bingo business we are passionate about providing our players the best bingo experience
  • Detailed and Organised – able to maintain/manage workloads effectively and not compromising on the quality of their work
  • Previous management experience
  • Strong understanding of Microsoft Excel

Additional Information

If you’d be interested in joining the Rank family, please get in touch and we can talk through the options available to you. 

To find out more information, follow us over on LinkedIn!

Rank Group & Rank Interactive

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