Social Media Content Specialist (Hourly Contractor)

  • Contract

Company Description

Tellwell is a down-to-earth creative studio focused on design and film. We create emotional connections with audiences by telling authentic stories of inspiring organizations. Our belief is that story is the most powerful way to introduce a brand, engage audiences, and remind them why they love the organization. We aim to help organizations tell their stories through engaging video, beautiful design, and fantastic web experiences that drive action. As we strive to build one of the best companies to work for in the Midwest, we maintain a small team with fun clients, big vision, and aspirations to hit above our weight class​.

Job Description

Do you have a knack for crafting scroll-stopping social media content that drives engagement and tells a story? Our creative team is looking for a talented Social Media Content Specialist to help mission-driven organizations connect with their audiences through strategic and engaging social media campaigns. If you’re a pro at creating compelling posts, brainstorming fresh ideas, and aligning content with brand goals, we’d love to hear from you!

About the Role

As a Social Media Content Specialist, you’ll:

  • Create a content calendar and schedule engaging social media content across platforms.

  • Conduct research to stay on top of trends.

  • Ensure content is fresh and relevant.

  • Use storytelling techniques to highlight the missions and impact of organizations.

Key Responsibilities

  • Craft content tailored to each platform, ranging from Instagram captions to LinkedIn posts.

  • Develop and maintain a social media calendar to ensure consistent posting.

  • Generate creative ideas for social campaigns that resonate with target audiences.

  • Monitor social media trends and adapt content strategies accordingly.

  • Create concise, clear, and visually compelling posts that meet brand guidelines.

  • Proofread and edit posts for grammar, tone, and accuracy before publishing.

  • Implement best practices for creating reach, hashtags, post timing, and audience engagement.

Qualifications

What We’re Looking For

  • 2-5 years of experience in social media content creation, management, or strategy.

  • A passion for storytelling, marketing, and audience engagement.

  • Expertise in writing for different platforms (Instagram, Facebook, LinkedIn, etc.).

  • Strong organizational skills to balance multiple projects and meet deadlines.

  • Familiarity with scheduling tools.

  • Confidence in giving and receiving feedback to continually elevate content.

What Sets You Apart

  • You’re creative, detail-oriented, and love staying ahead of social media trends.

  • You know how to turn a brand’s story into posts that stop the scroll.

  • You thrive in collaborative environments and are a strong communicator.

  • You’re a self-starter who takes ownership of projects and delivers high-quality work.

  • You have an eye for design and can provide direction to ensure posts stand out visually.

Tools We Use (Familiarity is a Plus!)

  • Scheduling tools like Cloud Campaign

  • Figma and Adobe Creative Suite for visuals

  • Social media analytics tools

  • Google Workspace and project management tools like Monday.com and Slack

Additional Information

This is an hourly contractor position starting at 30-40 hours per month, with the potential to grow based on performance and project needs. The flexibility in hours allows you to balance other commitments while delivering high-quality work within deadlines.