Product Marketing Coordinator
- Full-time
Company Description
About Us
Taylor Stitch is a mens lifestyle company headquartered in San Francisco, CA. We design and sell timeless, high quality clothing and accessories and leverage customer feedback through every phase of our operation. Each week, we unveil new designs in our crowdfunded “Workshop” platform, but only produce the products and quantities our customers demand.
Our Values
- Operate with Integrity
- Customers First
- 1% Better Everyday
Job Description
About The Job
You’ll be the Swiss Army knife of our marketing team—organizing the weekly product launches and making sure the marketing materials are ready to go. You’re going to write copy, coordinate product launches and drive community engagement.
Job Responsibilities
Copywriting
Translate brand voice into copy used in social posts and product descriptions/marketing collateral.
Write copy for one-off marketing needs and campaigns
Product Launch Management / Analyzation
Write copy for and coordinate weekly product launch communications across all digital channels (email, social, web, affiliate, etc.)
Support for developing and implementing social media programs that deliver increased community awareness, engagement and growth
Develop program success metrics and deliver regular performance reports, analysis, and optimization of social programs in collaboration with Brand Director
Community Engagement / Social Media
Continue to develop the Taylor Stitch casual and educational brand voice
Communicate and engage with community across all social outlets (Facebook, Instagram, Reddit, Style Forum, Twitter, etc…)
Manage social calendar across all channels, working with Brand Director to develop innovative and relevant content opportunities.
Build a community of brand advocates and influencer partners through community engagement and product seeding.
Responsible for staying up to date on social platform updates and opportunities.
Taking big campaign ideas and translating them into actionable items to create sales
Work collaboratively with growth marketing team to build content to drive successful ad campaigns
Qualifications
About You
Bachelor's degree. 1-3 years relevant professional experience.
You're a complete product and style nerd with a casual, approachable tone because this stuff can be scary to the everyday guy.
You revel in telling people about the merits of a great pair of denim jeans, Goodyear welts, how versatile an Oxford Shirt is and may follow too many vintage watch accounts on Instagram.
You’re just as versatile as your closet. You’re no stranger to a smoker, may have bagged a 14er or two, made an effort to catch some tasty waves and have drifted a fly (or things of the sort).
You can put together a simple outfit that says I look good, but I’m not trying too hard, because we’re guys and who the hell wants to look like they’re trying?
When we say you like details, you border on OCD. Nothing falls through the cracks, whether it’s the timing of an email send or a spelling error. You’re going to be the last stand before something goes live to our entire community.
Additional Information
Interested? Take these next steps...
- Hit that button that says, 'I'm Interested'.
- You can connect with Facebook or Linked In, or choose "Apply With Resume".
- Upload resume, cover letter, and writing samples.
- Before you submit, write a quick note letting us know why you are a great fit for our team.