As the industry's definitive source of expertise and insights into Talent Acquisition and Talent Management Technology, we help organizations ranging from enterprises clients such as KPMG, Siemens, LinkedIn, Starbucks, Micron, Liberty Mutual and Home Depot to large staffing companies including Allegis and Kelly Services to select and leverage the best technologies to improve the effectiveness of their talent acquisition process to best attract, select, hire and then manage the talent they need to excel in their industries. 

We do this by equipping client executives with the right mix of market intelligence, research based industry insights, and decision support so they can more confidently select, apply and own the technologies that can transform their talent function. We are a uniquely positioned research and advisory firm due to our unbiased and total focus on talent. 

Why Join Us

Talent Tech Labs offers a unique, startup-like experience with the scale and backing of the most respected names in the human capital and digital transformation sectors. From New York to Palo Alto - the entire TTL team is committed to delivering powerful and actionable insights to enterprise and staffing companies to differentiate them and make them successful winners in the war for talent. Through our passion for making a difference for both our client companies as well as for the people they hire, we are mission driven and dedicated to improving the outcomes for all involved. Are you ready to join us in that mission?

Our Marketing Director will be a strategic thought partner and a communicative leader, who has the capacity and inclination to make tactical execution happen internally as well as with our agency partners.  You will work with internal project managers and researchers to create successful sales campaigns. You will be able to capitalize on Talent Tech Labs vast content capabilities to promote engagement within the HR sector and ultimately drive accelerated growth of our client base. 

As a research and advisory company we generate volumes of unique content and thought leadership narratives. In this role you will:

• Creating the company marketing plan, complete with strategies to apply content marketing, sales campaigns, develop sales materials, organize virtual events, and lead generation programs. 

• Create effective content for use on the Web site, in campaigns and for sales enablement. 

• Be responsible for the website and social channels, oversee marketing automation and provide support to the sales team with lower funnel materials to help close business. 

• Collaborate with our sales team to identify and target the ideal customer personas through the qualification and conversion stages and develop strategies and content to accelerate closing sales.

• Envision and craft effective sales presentation tools: one pagers, standard proposal templates, case studies and support materials, that position  Talent Tech Labs research and services as a “must have ''.

• Partner with the research team, to manage our content calendar to tie releases with industry and Talent Tech Labs hosted events to build engagement and drive momentum. 

• Work with the leadership team to identify and prioritize speaking opportunities and create an attendance plan for Talent Tech Labs influencers and subject matter experts.

• 8+ years of experience in sales oriented marketing leadership roles, including driving company- wide marketing strategies in partnership with cross- functional teams in a B2B business

• Demonstrated skills in email marketing messaging and developing thought leadership to enhance the organization’s reputation and sales growth

• Prior experience working effectively with outside agency partners

• Track record of formalizing processes, measurement tools and reporting structure to support the marketing team’s goals

• Team-player and builder who can execute and thrive in a fast-paced environment and startup culture; strong decision-maker with the ability to reorient teams and drive execution cross-functionally when priorities change or are ambiguous

• Hands on with content, creative, events and managing outside suppliers and agencies as required

• Outstanding written and oral communication skills; a natural storyteller with a constant learning mentality who likes to execute on the tactics as much as setting the strategy

• Intrinsic drive to roll-up your sleeves and get things done; a self-starter

• Research, Consulting solutions or SAAS business background preferred

• HR Tech industry experience a plus

• Proficiency in email marketing automation, Salesforce campaigns, Zoom webinars and Google Sheets

We offer:

• A fast-paced, fun and fulfilling career experience with significant visibility and growth potential
• Health, Dental, & Vision care
• 401k plan
• Commuter Benefits
• Employee Perks Program
• Remote work opportunities