• Delivery of budget with monthly phasing
• Month-on-month forecast delivery by maintaining forecast accuracy above 80%
• Demand generation activities like FM, FD, and Demo, ensure liquidation of inventory
• Drive the required demand generation activity for revenue growth from the sales territory.
• Manage the team of Field officers, training, action planning, on-the-job coaching, follow-up on field activities etc.
• Channel management, target setting, monthly business review meeting, engage and motivating channels and onboard new in vacant BSAs
• Regular update on market outlook, competition activities in his area
• Developing NPI through demonstration and strong showcasing to growers, channel partners, and arhties (Middleman)
• Execution of campaign activities and sales policies
• Resource allocation in his area of work, placement of field officer, establishment of channel etc.
• Geographical expansion through field activities and channel expansion  
• Stakeholder management, Eis, Arhthies, sub dealers, value chain etc.
• Tracking and monitoring of channel inventory/ liquidation/ POG.
• Manage/ handle customers complaints in his business area
• Develop and maintain relationships with key regional influencers (Lead grower, Market yard vendor, Value Chain Partners, Institutions/Govt officials).
• Work with the team and ensure timely placement and ensure timely collections for targeted Days' Sales Outstanding level.

• Minimum bachelor’s degree in agriculture preferably plant breeding and horticulture
• Minimum 3-4 years of relevant experience
• MBA Agri- will also be a preferred option

Competencies:

• Customer Focus
• Planning & Execution
• Drives Results
• Role Play- Selling Product