TIDAL is a global music platform that helps fans and artists fully immerse themselves in their love of music. By helping artists with their business so they can focus on their craft and offering experiences that elevate how fans engage with music, artists and each other, TIDAL is the best platform for artists, fans, and all things music.

Available in 61 countries, the streaming service has more than over 100 million songs and over 650,000 high-quality videos in its catalog, along with original video series, podcasts, thousands of expertly curated playlists, and artist discovery via TIDAL Rising. TIDAL is available in Free (US only), HiFi, and HiFi Plus tiers, with the HiFi Plus membership offering access to immersive audio features like Master Quality Authenticated (MQA) recordings, Dolby Atmos Music, and Sony’s 360 Reality Audio recordings; for a higher monthly fee that TIDAL redistributes back to artists.

TIDAL is part of Block, Inc. (NYSE: SQ), a global technology company with a focus on financial services.

For more information, please visit www.tidal.com.

Copywriters collaborate with other members of our Creative Brand Studio to develop innovative, strategically on-brand solutions that help tell TIDAL’s story and amplify our promise of forging connections between artists and music lovers. They use conceptual creative ideation skills to bring abstract ideas to life in impactful copy and storytelling. As a Copywriter focused on social media, you will know IG, TikTok, and YouTube Shorts like the back of your hand. 

For us, writing isn’t just a discipline—it’s an understanding of how to connect and communicate with audiences. You will think conceptually and write for different project types and channels including but not limited to: campaigns, marketing web, social, email, experiential, broadcast, print, and on-platform. 

Copywriters are an important part of a creative team of art directors, visual and motion designers, and project managers. However, on a daily basis you’ll also work with cross-functional partners (like Brand and Product Marketing, Social, Partnerships, Editorial, Retention) and Creative Leadership. You will be fully remote and will report into TIDALs Lead Copywriter. In sum, you’ll sweat the smallest details, aim to deepen the cultural relevance of the TIDAL brand, and understand what it takes to develop great creative work.

You Will:

• Collaborate, brainstorm, and create creative campaign platforms for TIDAL Marketing projects.
• Distill complex subject matter into simple, straightforward language that anyone can understand.
• Leverage customer and data insights to inspire creative strategies and concepts. 
• Collaborate across the TIDAL organization to ensure a consistent, integrated customer experience. 
• Consider the audience journey across several brand touchpoints.
• Write within the guides of our brand voice and tone.
• Iterate quickly and communicate ideas across various levels of fidelity, with the ability to receive feedback constructively and provide feedback to other’s work. 
• Help write marketing web pages, print advertisements, video + radio scripts, voice talent notes, overview guides, tutorials, search ads, sales + event material, social posts, presentations, growth retention marketing campaigns, email campaigns, and style guides.
• Work collaboratively with project stakeholders and other copywriters to uphold a cohesive brand voice.

You Have:

• 3+ years of industry experience
• 4 year B.S. or B.A. degree is preferred but not necessarily required
• Great at conceptual idea generation.
• Experience collaborating with art directors for campaigns and designers for visual/verbal identities.
• Mastery of written language across channels like broadcast, web, social, and print.
• Excellent grammar, writing, and editorial skills.
• Ability to explain complicated products and processes in simple, human ways to both artists and consumers.
• Ability to work in a fast-paced environment and balance multiple projects.
• Have a positive attitude and a manageable ego with the ability to present and defend good work.
• Creative flexibility—you can flex your writing and adjust your language and tone based on your audience.
• A demonstrated ability to define, build, and differentiate brands.
• Understanding of performance-based marketing strategies and tactics, and can use data to make smart, hardworking creative deliverables.
• Interest in technology and the future evolution of content creation and distribution.
• Proficiency in Figma.

Block takes a market-based approach to pay, and pay may vary depending on your location. U.S. locations are categorized into one of four zones based on a cost of labor index for that geographic area. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. These ranges may be modified in the future.

Zone A: USD $114,200 - USD $139,600
Zone B: USD $106,200 - USD $129,800
Zone C: USD $97,100 - USD $118,700
Zone D: USD $85,700 - USD $104,700

To find a location’s zone designation, please refer to this resource. If a location of interest is not listed, please speak with a recruiter for additional information. 

Full-time employee benefits include the following:

• Healthcare coverage (Medical, Vision and Dental insurance)
• Health Savings Account and Flexible Spending Account
• Retirement Plans including company match 
• Employee Stock Purchase Program
• Wellness programs, including access to mental health, 1:1 financial planners, and a monthly wellness allowance 
• Paid parental and caregiving leave
• Paid time off (including 12 paid holidays)
• Paid sick leave (1 hour per 26 hours worked (max 80 hours per calendar year to the extent legally permissible) for non-exempt employees and covered by our Flexible Time Off policy for exempt employees) 
• Learning and Development resources
• Paid Life insurance, AD&D, and disability benefits 
• Additional Perks such as WFH reimbursements and free access to caregiving, legal, and discounted resources 

These benefits are further detailed in Block's policies. This role is also eligible to participate in Block's equity plan subject to the terms of the applicable plans and policies, and may be eligible for a sign-on bonus. Sales roles may be eligible to participate in a commission plan subject to the terms of the applicable plans and policies. Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation or benefit plans.

US and Canada EEOC Statement

We’re working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Block is a proud equal opportunity employer. We work hard to evaluate all employees and job applicants consistently, without regard to race, color, religion, gender, national origin, age, disability, pregnancy, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. 

We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible. Want to learn more about what we’re doing to build a workplace that is fair and square? Check out our I+D page.

Additionally, we consider qualified applicants with criminal histories for employment on our team, and always assess candidates on an individualized basis.

Block, Inc. (NYSE: SQ) is a global technology company with a focus on financial services. Made up of Square, Cash App, Spiral, TIDAL, and TBD, we build tools to help more people access the economy. Square helps sellers run and grow their businesses with its integrated ecosystem of commerce solutions, business software, and banking services. With Cash App, anyone can easily send, spend, or invest their money in stocks or Bitcoin. Spiral (formerly Square Crypto) builds and funds free, open-source Bitcoin projects. Artists use TIDAL to help them succeed as entrepreneurs and connect more deeply with fans. TBD is building an open developer platform to make it easier to access Bitcoin and other blockchain technologies without having to go through an institution.