Globalization and Localization Content Specialist, Cash App

  • Philadelphia, PA, USA
  • Full-time

Company Description

It all started with an idea at Square in 2013. Initially built to take the pain out of peer-to-peer payments, Cash App has gone from a simple product with a single purpose to a dynamic app, bringing a better way to send, spend, invest, and save to our millions of monthly active users. We want to make the world’s relationship with money more relatable, instantly available, and universally accessible. This is our mission, and it’s why working at Cash App means so much more than a job.

Today, Cash App has thousands of employees working globally across office and remote locations, with a culture geared toward creativity, collaboration and impact. We’ve been a distributed team since day one, and we’ve got offices and remote teammates across the globe. Our offices are great, but many of our roles can be done remotely from the countries where Cash App operates. No matter the location, we tailor our experience to ensure our employees are creative, productive, and happy.

Check out our locations, benefits, and more at to learn more!

Job Description

As a Globalization and Localization Content Specialist, you will be responsible for shaping the strategy for delivering effective and fully localized customer support content experiences to our international customers. Day-to-day, you will develop and improve processes to move content efficiently through the pipeline while maintaining high standards of quality and accuracy, and establish best practices for customizing content for local markets. This includes building relationships with internal Cash Customer Operations teams, cross functional Product Managers, Product Writers, and external vendors. 

The ideal person for this position is passionate about helping customers, and has a strong content background with a localization and content background and knowledge of Computer Aided Translation/ Translation Management System (CAT/TMS) tools. You have a track record of working closely with editorial, translation, and production teams, and balancing daily deadlines with concurrent projects. 

You will:

  • Develop the end-to-end strategy for effectively translating and localizing Support (Help-based) content for customers, alongside the Content & Communications Lead, Change Management Lead, and Product teams

  • Define requirements and build roadmaps for localization tools/infrastructure and engage with technical teams to prioritize and build those solutions 

  • Create and manage a structure for adapting short and long-form support content (web, in app, quick text, knowledgebase) to gain local perspectives, tailoring content accordingly to resonate with our customers in target markets

  • Measure the impact and efficacy of localization efforts

  • Develop updates and communication for internal stakeholders 

  • Work with Copywriter, PMs, and other subject matter experts to develop local-specific glossaries and system to QA content translation (voice and tone that are consistent with our brand) 

  • Prioritize and manage support content needs and cadence around Product Launch calendars alongside Change Management team

  • Establish relationships connecting Cash Customer Operations and our partner teams with in-country teams


You have/are:

  • 5+ years of experience in content localization and management

  • Strong background in international markets, creating and/or customizing content for specific locales

  • Familiarity with translation and localization processes and tools

  • Demonstrated experience working with vendors or outside agencies on translation and localization needs

  • Creative and critical thinker with examples to your ability to solve challenging issues

  • Great interpersonal and communication skills with experience working with multiple stakeholders

  • Able to manage multiple projects and adhere to launch calendars 

  • Passionate about empowering Cash App customers through educational content that both solves problems and helps them grow their financial abilities


Even better, you have:

  • Financial or tech Industry experience

  • Native fluency in languages other than English

  • Direct understanding of Cash products and workflows 

Additional Information

We’re working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Square is a proud equal opportunity employer. We work hard to evaluate all employees and job applicants consistently, without regard to race, color, religion, gender, national origin, age, disability, pregnancy, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. 

We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible. Want to learn more about what we’re doing to build a workplace that is fair and square? Check out our I+D page

Additionally, we consider qualified applicants with criminal histories for employment on our team, and always assess candidates on an individualized basis.

Square, Inc. (NYSE: SQ) builds tools to empower businesses and individuals to participate in the economy. Sellers use Square to reach buyers online and in person, manage their business, and access financing. Individuals use Cash App to spend, send, store, and invest money. And TIDAL is a global music and entertainment platform that expands Square's purpose of economic empowerment to artists. Square, Inc. has offices in the United States, Canada, Japan, Australia, Ireland, Spain, Norway, and the UK.

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