Associate Brand Insights Researcher
- San Francisco, CA
The Brand Team at Square is a growing team that is dedicated to building the Square brand. Our team is a cross-functional group that includes Brand Strategy, Brand Insights, and Brand Marketing. As a team we are united by our goal to create a unified and differentiated global brand through best-in-class marketing and customer experiences.
We are looking for a self-motivated, creative, and collaborative researcher to join the Square Brand team. In this position, you will connect Square with the sellers and buyers we serve. You will help us make smart, well-informed decisions to attract new sellers, keep existing sellers loyal, and inspire employees — and by doing so, support business growth.
An ideal candidate will have served as a manager/admin of internal tools used across teams. They will have experience conducting quantitative and qualitative customer research. They are a self-starter, are both detail oriented and a strategic thinker, and will thrive in a fast-paced, innovative environment.
Serve as the owner of Square’s internal research tools, which are used by different teams for different use cases; “ownership” includes access management, contract evaluation/renewal, socializing and education, and thinking strategically about what tools will best support the business
Support the design and execution of quantitative and qualitative research projects in a wide variety of areas, including brand health, audience segmentation, customer experience, and marketing communications
Assist in measuring brand and product awareness, perceptions, satisfaction, NPS and other key metrics globally on an ongoing basis to identify opportunities and risks for the business
Champion the customer perspective and customer empathy across Square
Report to Square’s Brand Insights lead and join a passionate team of experts in brand insights, brand strategy, brand marketing and media
2-3 years of relevant work experience
Experience serving as a central manager of tools that are accessed by disparate teams, including streamlining access management, liaising with external tool providers (e.g., contract initiation/renewals), and educating users on how to successfully use each tool
Experience conducting quantitative survey research including programming, sample management, and data weighting; experience drafting questionnaires, conducting analysis, and writing final reports a plus
Familiarity with qualitative research including in-depth interviews, focus groups, ethnographies, digital diaries, etc.
Exceptional interpersonal skills to work with customers and colleagues across the organization
Self-starter with strong communication and presentation skills
Strong project and time management skills
Comfortable in a fast-paced environment
Outstanding ability to think creatively, identify and resolve problems
Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere