Social Media Assistant

  • 8400 MoPac Expy, Austin, TX 78739, USA
  • Full-time

Company Description

 

Middle Avenue are growing and as the need for our service grows so do we. A promise that we will always adhere to, no matter how big we are, is to always maintain excellent customer service for all of our clients. Clients pay us on our results, for one reason and one reason only: we are confident in our ability to provide results. The better service we provide and achieve our client’s goals the quicker we can grow and achieve our own goals.

Job Description

We are looking for a creative and strategic Social Media Assistant to work in our marketing department. The Social Media Assistant is responsible for brainstorming campaigns, creating social media posts and analyzing analytics.

Responsibilities:

  • Apply expertise in the planning process, audience and creative strategy development, budget forecasting, and industry tracking; be a strategic thought partner in team meetings.

  • Strategically manage the channel relationships and contribute to the development and refinement of our media channels buying core strategies.

  • Manage paid social campaigns from setup, execution, optimization, and reporting to the clients’ key performance indicators, which vary by campaign types and objectives.

  • Manage paid social ad campaigns and leverage first- and third-party data to build audiences.

  • Actively monitor and evaluate campaign performance in platforms, leveraging insights and trends, and provide data-backed recommendations to the integrated Media team.

  • Work collaboratively with media planners, analysts, and Agency partners to meet and exceed stated objectives, and provide new solutions for clients.

  • Create measurable paid social programs that are in line with strategy and budget.

  • Be passionately in tune with the evolution of market trends, digital marketing innovation, and online behaviors.

  • Develop insights and keep teams informed of new opportunities.

  • Contribute to new business development when requested.

Qualifications

  • 1 year of digital marketing experience, managing social media and influencer accounts KPI’s

  • Lifestyle consumer Products campaign experience preferred

  • Must have advanced level skills on excel and InDesign

  • Organised and can work in a fast-paced environment.

  • Strong editorial and copywriting skills

  • Able to foresight into forthcoming industry trends.

  • Breathe creative flair and posses a strong visual sense

  • Be a self-starter with bags of initiative

  • An interest in trends and new technologies

  • Creative, with a keen eye for visual detail 

  • Able to work quickly and efficiently with accuracy and attention to detail

  • A confident team player who will is able to work with people across all levels of the business and communicate with external contacts and clients

  • Prior influencer experience preferred

Additional Information

  • This is not a remote job
  • Disability Insurance
  • Employee Assistance Program