Automotive Sales Associate

  • Full-time

Job Description

At Buena Park Honda, a Sonic Automotive family dealership, you'll find the opportunities, resources, and support you need to grow and develop professionally. Our 100+ dealerships are concerned with more than moving inventory; they're committed to your success and invested in your future. So read on, and consider a rewarding career with Sonic Automotive, Inc.

Sales Consultant Purpose:

The vehicle salesperson is responsible for selling vehicles and meeting dealership gross profit, volume and customer satisfaction standards. This position includes four broad areas of activity: personal work habits, prospecting, selling, and follow-up.
 

Duties and Responsibilities:

  • Realize that business is built on customer satisfaction and devote himself/herself to guarantee satisfaction of customers.
  • Determine each customer’s vehicle needs by asking questions and listening.
  • Demonstrate vehicles (includes test drives).
  • Deliver vehicles to customers. The delivery process ensures that the customer understands the vehicle’s operating features, warranty, and paperwork, and it lays the foundation for customer loyalty.
  • Establish personal income goals that are consistent with dealership standards of productivity and devise a strategy to meet those goals.
  • Report to the vehicle Sales Manager regarding objectives, planned activities, reviews, and analyses.
  • Keep abreast of incoming inventory, features, accessories, etc., and how they benefit customers.
  • Work with the service department and body shop to ensure that vehicles are reconditioned as expected and on schedule.
  • Attend sales meetings and training offered by the dealership and the manufacturer.
  • Maintain a prospect development system.
  • Maintain an owner follow-up system that encourages repeat and referral business.
  • Review and analyze actions at the end of each day, week, month, and year to determine how to better utilize time and plan more effectively.
  • Understand the terminology of the automobile business and keep abreast of technological changes in the product.
  • Know and understand equity and values and be able to explain depreciation to the customer.
  • Know and understand the federal, state, and local laws which govern retail auto sales.
  • Introduce customers to service department personnel to emphasize to them the quality and efficiency of service repairs and maintenance available in the dealership’s service department.
  • Must follow all company safety policies and procedures, and immediately report any and all accidents to a manager or supervisor.

 

Qualifications

  • High school diploma or the equivalent.
  • Ability to read and comprehend instructions and information.
  • Valid in-state driver’s license.
  • Professional personal appearance.
  • Excellent communication skills.
  • Ability to sell a minimum quota according to dealership standards.
  • All applicants must be authorized to work in the USA.
  • All applicants must perform duties and responsibilities in a safe manner.
  • All applicants must be able to demonstrate ability to pass pre-employment testing to include background checks, MVR, drug test, credit report, and valid driver's license.

Additional Information

All your information will be kept confidential according to EEO guidelines.

Privacy Policy