Lead Generation Specialist

  • Full-time

Company Description

Softpers Interactive is a full service IT Company that synchronizes people, processes, and technology in the smartest way possible. Our global clientele ranges from startups to SMBs to fortune 50 companies and we not only help them grow but also make sure that the implementation of our technology solutions is seamless, pain-free and result driven

Job Description

We’re seeking a Lead Generation Specialist to find and screen potential customers who can benefit from our IT services. As the first line of communication with prospects, an ideal candidate should have a strong understanding of the sales process, excel at researching leads, starting new relationships, and setting our sales closers up for success.

You should be:

  • A quick learner with strong communication skills. 
  • Have the ability to showcase our offerings in a compelling way.

Every potential customer is an opportunity for you to boost top-line revenue growth and customer acquisition levels.

Objectives of this Role

  • Generate leads from LinkedIn and build relationships by nurturing warm prospects and finding new potential sales outlets
  • Manage and maintain a pipeline of interested prospects and engage sales executives for the next steps
  • Identify best practices to refine the company’s lead generation playbook.
  • Build prospects lists daily based on the research criteria defined by the sales team
  • Add and maintain prospect information in the company CRM platform
  • Source new sales opportunities through outbound cold emails and outreach
  • Manage the outreach tools to ensure emails get sent on schedule
  • Manage the Linkedin accounts to build connections for the management team. 

Qualifications

  • Graduation in any field (Business, Marketing, Science, etc)
  • Must have experience of 2-3 years in Lead Generation for Software House. 
  • Must have a complete understanding of the Lead Generation Cycle. 
  • Strong interest in sales and business development for technology startups
  • Strong communication skills via phone and email
  • Proven creative problem-solving approach and strong analytical skills

Additional Information

We have an amazing team of qualified individuals working on highly innovative enterprise projects. People who work with us work with cutting-edge technologies while contributing success to the company as well as to themselves.

Perks & Benefits:

  • Health Insurance
  • Fuel Allowance
  • Paid Holidays
  • Performance-Based Bonuses
  • A working environment where you can groom & enhance your knowledge