Snow’s mission is to stop organisations overpaying for the software they use, today and tomorrow. We help organisations optimise software availability, compliance and cost savings through delivery of on premise and cloud-based Software Asset Management solutions. Today we are the largest and most successful dedicated developer of SAM solutions with staff all over the world in regional locations. To sustain our explosive growth, we are looking for the brightest, and most highly-skilled people who have their best work ahead of them. Now is the right time to join Snow.

Snow Software is looking for a Field Marketing Manager to plan, project manage, execute and optimise our regional demand generation campaigns and events across the UK and Ireland.

This is a great opportunity to be a key part of a global marketing team in a fast-growing software company.

Key Responsibilities:

• Generate leads and drive pipeline;
• Define and implement an integrated marketing plan, aligned to the global marketing strategy and regional business plan;
• Take centrally built demand generation programs and add regional tactics where required;
• Create, manage and execute on regional (partner) marketing campaigns (e.g. events, content syndication, ABM) to include strategy, production, implementation, execution, and measurement;
• Responsible for lead processing, submissions and tracking for campaign performance in the region;
• Obtain valuable, data driven insight, to impact how to constantly improve performance;
• Manage the regional marketing budget and take accountability for the ROI;
• Manage local marketing suppliers/vendors;
• Guide the business development representatives (tele-hub) to focus their call-out activities in the right segments, to the right target audience, with the right messaging;
• Be the “Go-To” marketing resource for the region;
• Develop understanding of our target audiences, our solutions and value propositions (and talk to customers on a regular basis).

Need to Have:

• Proven ability to plan, execute, and optimise integrated multi-channel demand generation programs with a demonstrable impact on revenue;
• Working knowledge using Marketo (or similar marketing automation platform) and Salesforce; 
• Great interpersonal and communication skills;
• Effective collaboration and negotiation skills to develop excellent relationships with stakeholders;
• Focus on results and execution against tasks/projects;
• Ability to perform in a fast-paced, dynamic environment;
• Innovative and agile approach - ability to deal with ambiguity;
• Multiple years’ experience in B2B demand generation, preferably in the Tech industry;
• Strong verbal and written communication skills in English;
• Bachelor degree or equivalent working experience.

Nice to Have:

• Experience in working in an international environment would be an advantage;
• Used to working in a matrix organisation would be an advantage;
• Additional language skills would be an advantage.

Who You Are:

You love Demand Generation and are focused on measurable results. A critical thinker with high power to perform and problem-solving skills. You are self-motivated with the ability to prioritise your own work. You are curious - eager to understand the broader business and its target audiences. 

This is a chance for you to accelerate your career and succeed in an environment where you will have the possibility to make a daily impact. Every day you will get to work alongside helpful and down-to-earth colleagues who are dedicated and ambitious. We fully recognise that it is our employees that make Snow a success. If you are the right person for the role we will offer you exciting and developmental assignments and you will get to be part of a fantastic journey within a dynamic high-growth business.

We look forward to your application.