Senior Director, Digital Platforms & Data

  • Full-time

Company Description

Join the thousands of innovators, advocates and forces who are making an impact every day at one of the biggest footwear brands in the world. Whether you love to connect with consumers on the retail floor or want to drive our award-winning powerhouse in new directions, the SKECHERS team is the place to be. Learn more about our brand at skx.com. 

Job Description

JOB PURPOSE

Skechers’ Digital Innovation Group is seeking a candidate who will oversee all aspects of Skechers eCommerce platforms and operations, with the goal of improving Skechers consumer-facing digital experiences to support key initiatives and revenue goals. Your team will be responsible for planning, designing, developing, and measuring the success of our eCommerce efforts. The Senior Director will champion innovation and work across the Skechers organization to ensure we're using best practices to develop industry competitive solutions and experiences.


ESSENTIAL JOB RESULTS

Responsibilities
 Manage a team responsible for the execution and operation of several state-of-the-art technology platforms.
 Manage commercial analytics and insights, data analytics, competitive intelligence and forecasting for eCommerce metrics.
 Negotiate with third party vendors on new solutions and technologies and act as key liaison.
 Execute digital marketing initiatives, including KPIs and other metrics for monitoring performance and progress.
 Provide vision, direction, and prioritization to internal and external development teams.
 Work with internal marketing teams to determine integration opportunities.
 Ensure partner needs are met and answered swiftly.
 Oversee and maintain roadmap of features and solutions for all responsible platforms.
 Oversee the planning and execution of legacy system migrations.
 Ensure project goals and milestones are met while adhering to budgets.
 Collaborate with internal stakeholders to ensure expectations are defined and set on goals, milestones, and budget.
 Define and approve user experience for digital marketing initiatives.
 Define process to ensure our platforms and operations are running efficiently.
 Build green light documents and presentation decks to communicate at executive level.
 Keep abreast of Agile best practices.

Key Areas:
 Manage and maintain global eCommerce platform(s)
 Work with retail to ensure site is properly merchandised
 Oversee user experience of eCommerce website and mobile application
 Develop and execute eCommerce feature roadmap against business objectives
 Provide direction to define and optimize site features including information architecture, navigation, site search & browse, product detail pages, marketing integrations, and content.
 Work closely with marketing to optimize tags, SEM, SEO, and overall site engagement features.
 Lead team to optimize Agile SCRUM process (SDLC)
 Work with multiple third party vendors to ensure our platform integrations are up to date and optimized.
 Work with IT on integrations with OMS and web services
 Ensure new features are properly tagged and measured
 Develop international platform strategy
 Collaborate with cross-functional leaders in IT, Retail, Merchandising, and Marketing to drive success.

SUPERVISORY RESPONSIBILITIES
 Yes

Qualifications

JOB REQUIREMENTS
 10+ years’ experience working in a digital environment building and/or operating complex web applications and teams
 Passion for entrepreneurship and building great consumer facing software solutions for global audiences
 Strong background in creating premium digital product experiences spanning the entire customer lifecycle including media, marketing and commerce
 Vision to create the businesses and technologies that powers future of eCommerce
 Strong background in Agile SCRUM management practices and associated tools (Jira, Confluence, Slack, etc.)
 Fundamental understanding of modern web technologies (React, Angular, JQuery, Node, Java, Ruby, etc.)
 Experience launching major and managing major eCommerce solutions and/or web catalog based web applications.
 Effective leadership and management skills

Additional Information

PHYSICAL DEMANDS

While performing the duties of this job, the employee is regularly required to stand; use hands to finger, handle, or feel, and talk or hear.  The employee frequently is required to walk, sit, reach with hands and arms, stoop, and kneel. The employee is occasionally required to sit for long period of times.  

All your information will be kept confidential according to EEO guidelines.

 

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