Marketing Analytics Consultant

  • Full-time

Company Description

Sia Partners is a next generation consulting firm focused on delivering superior value and tangible results to its clients as they navigate the digital revolution with over 1,400 consultants in 16 countries. Its global footprint and expertise in more than 30 sectors and services allow Sia Partners to partner with clients worldwide, guiding their projects and initiatives in strategy, business transformation, IT & digital strategy and Data Science. As the pioneer of Consulting 4.0, Sia Partners applies proprietary innovative software applications and AI in its client solutions.

Sia Partners works with more than 50 blue-chip companies in the U.S. across six main sectors including banking, energy and utilities, insurance, technology, transportation, and healthcare. The firm differentiates itself by applying its innovative Consulting 4.0 approach which combines management consulting skills with AI techniques.

Job Description

In a Marketing Analytics engagement, you will likely focus on some of the following areas:

•Support cross-functional teams to coordinate the strategy, planning, execution,and analysis of marketing programs while applying best practices that support consistent and scalable delivery

•Advocate and develop learnings and strategies to support audience planning, optimization, testing, personalization, segmentation,and enhanced targeting throughout the customer journey and across channels

•Partner with clients to plan and execute campaigns in a manner which will enable data insights and measurement strategies to support their business goals

•Develop supporting documents, presentations, and dashboards to present key findings based on qualitative and quantitative analysis to leadership and key stakeholders

•Work with cross-functional stakeholders in engineering and external partnerships to acquire and integrate supporting data elements

•Define KPIs, set goals, and track to goals in a Marketing environment

•Support channel team in areas of forecasting, budgeting, and goal setting

•Identify opportunities and support the development, enhancement,and consolidation of automated marketing dashboards to support business needs

•Leverage SQL skills against large databases in Oracle and Hadoop environments

•Work side-by-side with marketing channel teams, advise on optimization strategies, accurately size campaign opportunities, and seek improved methods and processes for assessing the incremental contribution of campaign optimizations around messaging, audience targeting and cadence

Qualifications

You will find out our consultants:

•Pay attention to details, are disciplined, and achieve the highest quality delivery

•Are experts at adapting to new situations and ever-changing work environments

•Are committed to providing outstanding customer service to our clients

•Enjoy coming up with creative solutions for all levels of problems

•Are team players who enjoy collaborating with and helping others

•Have exceptional written, verbal and listening communication skills

•Have a minimum of five (5) years of relevant experience in a client-facing consulting role

•Have the ability to work with all levels of clients, up to Director/C-suite

What We Expect You Have Done

•Earned a Bachelor’s Degree

•Experience in Fortune 500 and/or technology organizations

•Have expertise with Microsoft Office skills especially PowerPoint and Excel

•Proficient with Project Management frameworks and methodologies

•Earned excellent recent client references

•Earning CAPM, PMP and/or Six Sigma certifications is strongly preferred

•Online or consumer-related experience preferred

Additional Information

Applicants for employment must currently reside in the Greater Seattle or Silicon Valley Areas and have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States and with Sia Partners i.e., H1-B visa, F-1 visa (OPT), TN visa or any other non-immigrant status.

Please no calls, emails or additional contact for inquiry. Our Talent Acquisition  team will be in contact with you if we need additional information or wish to schedule a phone or personal interview with you. 

EEO Guidelines
All your information will be kept confidential according to EEO guidelines.
Sia Partners is an equal opportunity employer. We are committed to treating all Applicants and Associates fairly based on their abilities, achievements, and experience without regard to race, national origin, sex, age, disability, veteran status, sexual orientation, gender identity, or any other classification protected by law.

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