Senior Digital Marketing Manager
- 3131 Western Ave, Seattle, WA 98121, USA
At Shyft, we are changing the future for shift workers around the globe. We are a product-centered company that helps teams manage shifts, share schedules and communicates with each other all in one beautiful and easy to use app. Teams across all industries depend on Shyft every day to help make their work lives simpler, more productive and more flexible. As this young industry has grown, this has transformed into a huge responsibility and we don't take it lightly.
Our team is a group of passionate creators, innovators, builders and leaders. We take pride in the work that we do, and share in each other's successes - that means that we make it a point of emphasis to trust and empower our colleagues to reach their goals, both professionally and personally. Our loft-style office offers an open and collaborative workspace that perfectly complements our culture, and is centrally located in the Lower Queen Anne neighborhood of Seattle just one block away from the water. We offer competitive benefits and perks to all employees who decide to join us on our journey to change the future of shift workers.
The Shyft Marketing team is looking for a motivated Digital Marketing Manager who will set the pace for Shyft’s digital marketing strategy in a fast-moving, startup environment. He/she will bring their expertise in the B2B marketing space and lead the charge in our digital marketing strategy. The ideal candidate will be able to integrate quickly with the team, start contributing from day one and be willing to roll up their sleeves to get the job done. This role is pivotal to the success of Shyft’s growth strategy and this individual will be given a large scope of responsibilities and high degree of project ownership and autonomy.
3-5 years of digital marketing, preferably in the technology/SaaS space
B2B sales process knowledge
Experience with Google AdWords, Facebook business pages, Hootsuite and other digital tools
Social marketing management
Content distribution i.e. the promotion of white papers, webinars etc.
Execution of LinkedIn campaigns
Demonstrated growth in responsibilities over time
Ability to analyze data and draw out compelling insights
Mixpanel and Marketo (preferred)
What you’ll do:
Manage the team’s paid search and SEO strategy
Increase content discoverability and distribution
Analyze campaign results and report out to management on a regular cadence
Social media strategy and execution; Manage organic and sponsored posts.
Collaborate on projects with Sales and Design Teams
Increase traffic to Shyft’s website
Generate high-value leads for Shyft’s Sales Team
Provide strategic recommendations as it relates to digital marketing
Positive attitude and collaborative approach
Willingness to roll up sleeves and pitch-in, regardless of the project scope. No job is to big or too small!
Interest in making an impact at a rapidly growing organization
Desire to exhibit thought leadership in the digital ad space
Ensuring a diverse and inclusive workplace where we learn from each other is core to Shyft's values. We are an equal opportunity employer and welcome people of different backgrounds, experiences, abilities and perspectives. All your information will be kept confidential according to EEO guidelines.