Chief Marketing Officer
- Full-time
- Job Function: Digital Marketing
- Department: Sales & Marketing
Company Description
Founded in 2014, Shippeo is a French SaaS company leading the European market in helping shippers and logistics companies track their freight shipments in real-time to improve visibility throughout their end-to-end supply chains.
Relied on by global brands including Carrefour, Total, Schneider Electric, Faurecia, ThyssenKrupp, Saint-Gobain and Eckes Granini, Shippeo's platform helps customers track more than 10 million shipments per year across 70 countries.
Having already raised €71 million in funding, Shippeo is growing rapidly. The team has more than doubled in size to 160 within 2020 and the scaling will continue throughout 2021. Our team of Shippians comprises 27 different nationalities, speaking a total of 29 languages.
Job Description
We are looking for an experienced global marketing leader for the position of Chief Marketing Officer to lead Shippeo’s marketing team as part of our global growth strategy. The role will be based in one of our European offices in Paris, Amsterdam, or Düsseldorf (with possibility of full remote).
As Chief Marketing Officer, your objective will be to design and execute the marketing activities to contribute to Shippeo’s market awareness and to the growth of our business.
Job description
Reporting to the Chief Operating Officer, our CMO will lead the following functions for Shippeo globally:
Lead and build a high performing, highly collaborative marketing team and inspire them across all disciplines including Demand Generation and Product Marketing
Define the marketing strategies to support the company’s overall strategic and growth objectives
Manage all aspects of marketing planning, budgeting, metrics and reporting
Identify scaled SaaS marketing best practices to land key messages and increase market penetration of Shippeo’s solutions
Utilize critical market and competitive research to segment and define target markets, refine and improve the product value proposition, and implement the best market-penetration strategy
Lead and drive marketing communication, ensure clear and powerful messages about the products, brand, and value proposition to each market segment
Liaise with other departments (especially Sales and Product) to guide a unified go-to-market approach that meets market demands
Be the first point of contact with market Analysts
Qualifications
You are our next Shippian if you have:
10+ years’ experience in SaaS B2B marketing, specifically in a senior leadership role with responsibility for dramatically increasing customer acquisition for a fast-growing company
Strategic thinker with proven experience scaling a team that has executed world class SaaS marketing best practices
Deep experience in driving SaaS marketing metrics and results
Clear and effective communication skills and experience in a collaborative, transparent and hands-on environment
Proven track record in fast-paced, high growth SaaS environments
Ability to develop and maintain professional relationships with other departments and team members to facilitate action
Excellent presentation and public speaking skills will help you become Shippeo's evangelist at events and spokesperson towards Analysts, Consulting Companies and Partners
Full professional proficiency in English (French is nice to have but not mandatory)
Additional Information
We have 4 values at Shippeo that are embodied by each Shippian:
- Ambition – Do not give up any challenge for Shippeo to become a global leader
- Commitment – To be demanding in order to achieve exceptional customer satisfaction
- Team Spirit – Foster teamwork with respect in a relaxed atmosphere
- Simplicity – Stay simple in our behavior and solutions