Product Marketing Manager

  • Full-time

Company Description

 

  • SearchLight Ventures is conducting a search for Product Marketing Manager with our mid-size company client who are a cloud-based business analytics solutions firm in San Francisco 

Job Description

Responsibilities

  • Create and execute on go-to-market strategies for new product releases to drive achievement of company revenue goals.
  • Support Sales through the development of sales enablement programs and materials to increase close rates and decrease time-to-close. Train the sales and other customer facing teams on how to position and sell the firm.
  • Perform ongoing competitive analysis, positioning, and strategies for effectively competing and winning in the marketplace.
  • Develop compelling product messaging and content by becoming an expert on our customers, their pain-points, and criteria for buying the firm.
  • Gather and quantify feedback from the customers, partners and the market to guide our roadmap. Partner with Product Management to craft the right product offerings for each segment and persona.
  • Analyze product behavior to develop effective customer marketing campaigns and incentives to increase adoption and upsell opportunities.
  • Lead our Data Heroes customer advocacy program by driving engagement and building the most passionate advocate community in the industry.
  • Drive partner go-to-market strategy and partner marketing for firm's strategic alliances in the business intelligence and big data ecosystem.
  • Contribute to our analyst relations work to explain competitive differentiation by participating in briefings and relationship building with set of target analysts.

Requirements

  • 6+ years of product marketing experience at an enterprise SaaS company.
  • Ability to convert comprehensive ideas and quantitative data into simple messages.
  • Very strong written communication skills.
  • Comfortable presenting to audiences, both internally and externally.
  • Passion for data literacy in businesses and data-driven cultures.
  • Solid understanding of key marketing principles and best practices.
  • Thrive in a fast-paced environment, excel at handling multiple concurrent projects and have a relentless obsession for excellence.
  • Self-motivated, organized, disciplined and able to work on your own and as part of a team. If you require or desire close supervision and need people to tell you what needs to be done, do not apply.

Job Type: Full-time

Salary: $140,000.00 to $150,000.00 /year

Qualifications

Requirements

  • 6+ years of product marketing experience at an enterprise SaaS company.
  • Ability to convert comprehensive ideas and quantitative data into simple messages.
  • Very strong written communication skills.
  • Comfortable presenting to audiences, both internally and externally.
  • Passion for data literacy in businesses and data-driven cultures.
  • Solid understanding of key marketing principles and best practices.
  • Thrive in a fast-paced environment, excel at handling multiple concurrent projects and have a relentless obsession for excellence.
  • Self-motivated, organized, disciplined and able to work on your own and as part of a team. If you require or desire close supervision and need people to tell you what needs to be done, do not apply.

Job Type: Full-time

Salary: $140,000.00 to $150,000.00 /year

Additional Information

All your information will be kept confidential according to EEO guidelines.

By clicking the link above or any third-party link within this posting, you are leaving this site and going to a third-party website where the third-party website's terms and privacy policy apply