Easygenerator provides cloud-based eLearning authoring software used by enterprises such as Kellogg's, T-Mobile and The Nielsen Company to scale knowledge sharing amongst the workforce.

Easygenerator enables subject matter experts to rapidly create the most engaging courses that have the highest learning impact.

Easygenerator is affordable, easy to use and future-proof. Simply create, design, publish courses, and track your learners result with Easygenerator. Used and loved by 50.000+ users in more than 150 countries. Easygenerator’s headquarter is located in the center of Rotterdam, The Netherlands.

We are looking for a highly energetic, pragmatic, process minded Marketing Operations Manager.

You will make sure our marketing stack is the pinnacle of lead generation and you are responsible for ensuring data quality. You will be on the lookout for new solutions to enhance the Easygenerator marketing strategy.

As a Marketing Operations Manager you will:

• Be part of a fast-growing start-up environment where you will make an impact from day 1. 
• Work in an international and social team from a fun workspace in the heart of Rotterdam.
• Develop yourself in the direction you love most. Due to our fast growth, many new opportunities will unfold quickly. 
• Work with our experienced CMO (a serial entrepreneur) to lay out and execute Easygenerator’s strategic marketing agenda. 
• Learn from our CEO, a highly respected guru in the e-learning industry.

Key responsibilities:

• Ensure data quality in our sales and marketing systems

• Build reports (standard and ad hoc) to provide insights on sales and marketing performance

• Optimize our marketing automation efforts: Nurture flows, integrations.

• Manage our infrastructure stack and integrations

  • Hubspot

  • Salesforce

  • Website

• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

• Identify trends and insights, and optimize spend and performance based on the insights

• Collaborate with internal and external teams to create landing pages and optimize user experience

• Instrument conversion points and optimize user funnels

• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

• Proven experience with Hubspot and Salesforce integrations

• Bachelor or master level

• 2+ years experience in a B2B environment in a similar role

• Great communication skills

• Ability and natural drive to analyze large sets of data and making them digestible

• Well versed in setting up and/or connecting technical systems such as Zapier, Excel, Salesforce, Hubspot

• Skilled in building reports, an eye for recognizing data patterns and foreshadow trends in the future

• A strong focus on processes

• You are flexible and get energy from working in a constantly changing environment

• You are a self-starter that likes to dive in and get their hands dirty - learn by doing!