SAMPOERNA SCHOOLS SYSTEM - DIGITAL MARKETING ADMIN
- Contract
- Department: Head Quarters
Company Description
The Sampoerna Schools System is Indonesia’s most comprehensive, integrated educational pathway from early childhood to university. Our schools offer internationally-recognized curriculum and the opportunity to earn globally-recognized credentials and degrees that open a world of possibilities for our graduates.
Our academic program was designed by leading educators who embrace the best practices from America, Europe and Asia to create a powerful, unique educational experience that respects Indonesian culture and core values of the Putera Sampoerna Foundation:
- Being good isn’t good enough.
- Collaboration is key to conducting our activities.
- International-standard education should be accessible for Indonesians.
Job Description
Leads Management & Inquiry Handling
- Respond promptly and professionally to inquiries from prospective students via WhatsApp, email, and website forms.
- Record, organize, and recap lead data in the system for reporting and tracking.
- Forward qualified leads to Admissions or relevant teams for follow-up.
- Monitor inquiry response timelines to help improve conversion from lead to enrollment.
CRM Execution (WhatsApp & Email Blast)
- Assist in preparing and sending WhatsApp and email campaigns.
- Support audience segmentation and ensure correct targeting of campaigns.
- Track basic campaign performance (open rates, click rates, response rates).
Website Content Management
- Update and maintain website content via CMS (articles, banners, landing pages).
- Ensure links, forms, and key pages remain functional and up to date.
- Coordinate with third-party vendors or internal IT when technical fixes are required.
SEO Support
- Review and proofread articles before publication to align with basic SEO best practices (keywords, metadata, formatting).
- Support SEO implementation based on recommendations from the marketing/agency team.
Qualifications
- Bachelor’s degree in Marketing, Communication, Management, or related field (fresh graduates with internship/experience welcome).
- Familiarity with website CMS (e.g., WordPress, Drupal, or similar).
- Basic understanding of SEO and digital marketing.
- Strong organizational skills and attention to detail.
- Good written and verbal communication skills.
- Ability to multitask and work collaboratively in a team environment.
- Prior experience in digital marketing support, lead handling, or administrative roles is a plus.
Additional Information
- Full WFO working arrangement.
- Based in Jakarta